Script Writer

About Us

Barcode Entertainment : Strategic Brand Solutions, based in Mumbai, is a leading player in the Indian influencer landscape, collaborating with premium brands and influencers to deliver exceptional results. Now a part of YKONE , Barcode is expanding its global reach and redefining the influencer landscape on an international scale. We are committed to making brands not just seen but felt worldwide through forward-thinking strategies and market insights.

Key Responsibilities:

• Write clear, engaging, and brand-aligned scripts for influencers across Instagram, YouTube, and other digital platforms
• Translate brand objectives into effective influencer narratives while maintaining authenticity
• Adapt writing style based on platform, audience, and creator persona
• Work closely with internal teams to ensure consistency with campaign strategy and messaging

Required Experience:

The candidate should have prior experience creating content/scripts for consumer brands, preferably within the following categories:

• Beauty and Personal Care
• Hair Care and Grooming
• Health, Wellness, and Nutrition
• Food and Lifestyle products
• Fast-Moving Consumer Goods (FMCG)

Skills & Competencies:

• Strong command over language and storytelling
• Clear understanding of influencer marketing formats and best practices
• Ability to balance promotional messaging with organic, creator-led communication
• Experience working on multi-creator or large-scale digital campaigns

Preferred Qualifications:

• Experience working with influencer marketing agencies or digital content teams
• Familiarity with platform-specific content requirements and audience behavior
• Ability to manage multiple scripts and timelines efficiently