Salesforce Marketing Cloud Developer
Deutsche Bank
2 - 5 years
Pune
Posted: 17/12/2024
Job Description
Job Description:
Job Title- Salesforce Marketing Cloud Developer
Location- Pune
Role Description
The Operations Analyst - Salesforce CRM is responsible for supporting the vision, strategy, and implementation of DWS' global CRM program. The role encompasses daily system operations, user support, the further development and maintenance of the platform, stakeholder alignment with internal sales units as well as close cooperation within the Client Experience, Marketing & Digital Sales team.
What we’ll offer you
As part of our flexible scheme, here are just some of the benefits that you’ll enjoy
- Best in class leave policy
- Gender neutral parental leaves
- 100% reimbursement under childcare assistance benefit (gender neutral)
- Sponsorship for Industry relevant certifications and education
- Employee Assistance Program for you and your family members
- Comprehensive Hospitalization Insurance for you and your dependents
- Accident and Term life Insurance
- Complementary Health screening for 35 yrs. and above
Your key responsibilities
- Taking responsibility for the targeted use of all modules in the Salesforce Marketing Cloud Extending Marketing Cloud beyond declarative configuration – including building integrations
- Developing dynamic/personalized experiences utilizing HTML, CSS, AMPscript and others
- Implementation of customer journeys, automations, cloud pages, personalization, and email HTML templates
- Integration of data sources, manipulation and client segmentation with SQL
- Analyse functional, non-functional requirements and solution designs to implement robust best fit Salesforce Platform and campaigns.
- Responsible for operations of SFMC infrastructure and ensure compliance to Data Policy and Data Protection Regulation (FINRA, GDPR, CCPA)
- Closely collaborating with other development teams (Salesforce CRM, Business Intelligence and Analytics, Web Operations) as well as stakeholders from Sales and Marketing
- Collecting requirements and helping with release testing for continuous development of Marketing Cloud capabilities
Your skills and experience
- First professional experience in marketing automation with an eye for detail
- Experience in email communication best practices and expertise in SFMC Journey Builder, Email Studio, Content Builder, Web Studio, AMP Script and SQL is required
- Experience with Marketing Cloud Personalization (Interaction Studio) and Data Cloud (CDP) preferred
- SFMC Email Specialist Certification and/or Developer Certification and/or Sales Cloud Administrator Certification is a plus
- Good understanding of CRM concepts and interfaces between Salesforce CRM and mass mailing systems as well as content management systems
- Experience supporting end users, requirements gathering and documentation
- Communication skills in English – both written and verbal
- Bachelor and/or advance degree
How we’ll support you
- Training and development to help you excel in your career
- Coaching and support from experts in your team
- A culture of continuous learning to aid progression
- A range of flexible benefits that you can tailor to suit your needs
About us and our teams
Please visit our company website for further information:
About Company
Deutsche Bank is a multinational investment bank and financial services company, offering services like asset management, corporate banking, and investment banking. The company is a major player in global financial markets, focusing on risk management and capital raising for clients.
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