Salesforce Marketing Cloud - Manager

PWC

5 - 10 years

Bengaluru

Posted: 05/02/2025

Job Description

Line of Service

Advisory

Industry/Sector

Not Applicable

Specialism

Salesforce

Management Level

Manager

Job Description & Summary

At PwC, our people in business application consulting specialise in consulting services for a variety of business applications, helping clients optimise operational efficiency. These individuals analyse client needs, implement software solutions, and provide training and support for seamless integration and utilisation of business applications, enabling clients to achieve their strategic objectives.

In Salesforce marketing and sales at PwC, you will specialise in providing consulting services for Salesforce applications related to marketing and sales. You will analyse client requirements, implement software solutions, and provide training and support for seamless integration and utilisation of Salesforce marketing and sales applications. Working in this area, you will enable clients to optimise their marketing and sales processes, enhance customer engagement, and achieve their strategic objectives.

Enhancing your leadership style, you motivate, develop and inspire others to deliver quality. You are responsible for coaching, leveraging team member’s unique strengths, and managing performance to deliver on client expectations. With your growing knowledge of how business works, you play an important role in identifying opportunities that contribute to the success of our Firm. You are expected to lead with integrity and authenticity, articulating our purpose and values in a meaningful way. You embrace technology and innovation to enhance your delivery and encourage others to do the same.

Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:

  • Analyse and identify the linkages and interactions between the component parts of an entire system.
  • Take ownership of projects, ensuring their successful planning, budgeting, execution, and completion.
  • Partner with team leadership to ensure collective ownership of quality, timelines, and deliverables.
  • Develop skills outside your comfort zone, and encourage others to do the same.
  • Effectively mentor others.
  • Use the review of work as an opportunity to deepen the expertise of team members.
  • Address conflicts or issues, engaging in difficult conversations with clients, team members and other stakeholders, escalating where appropriate.
  • Uphold and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance), the Firm's code of conduct, and independence requirements.

Role Level Sr. Associate 
Role Title – Sr. Developer 
Year of Experience 5+ years  

Educational Qualifications B.E/B.Tech 

Job Description 

The Developer will be working with the PWC Salesforce team to implement the solution which comprises of Marketing Cloud & CDP Platform. The Developer needs to be a demonstrated expert in technical implementation either by configuration or code which leads to the successful delivery of Projects. 

Must Have Qualifications: 

  • 4+ years of hands-on experience with Marketing Cloud and Data Cloud (CDP) with Datorama , Pardot or Personalization.  

  • Strong Knowledge on either SF Marketing Cloud  and Data cloud is must. 

  • Minimum 2-year hands on SQL experience 

  • Bachelor's degree or equivalent  

  • 2+ years of experience with data management, data transformation, ETL, preferably using cloud-based tools/infrastructure 

  • Experience managing large-scale full-life cycle implementation of personalization solution 

  • Strong aptitude toward communicating complex business and technical concepts using visualization and modeling aids. Ability to conceptualize and design sophisticated wireframes, workflows, and diagrams 

  • Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud, related certifications is a plus (Marketing Cloud Consultant, Administrator, Advanced Administrator, Service Cloud Consultant, Sales Cloud Consultant, etc.) 

Additional Duties & Responsibilities: 

  • Work with data integration technologies to design and implement new solutions and processes for clients to support new customer experience strategies 

  • Identify data points required to enable use cases 

  • Analyze data for usability in CDP 

  • Identify data cleansing requirements 

  • Map data sources to CDP data objects (which requires detailed knowledge of the CDP data model) 

  • Map data fields to CDP data fields 

  • Identify the need to custom CDP objects 

  • Determine the relationship between CDP data objects 

  • Identify the appropriate primary and secondary keys for each object 

  • Determine the specific unification algorithms required for the data of a given client 

  • Design test data to test the data model and unification algorithms 

  • Execute complex system tests 

  • Create web pages and tests on Salesforce Interaction Studios utilizing your knowledge expertise of CSS/HTML/JavaScript. 

  • Collaborate with cross functional teams in creating full landing page templates. 

  • Monitor and maintain existing interaction studio templates and campaigns. 

  • Set timelines of deliverables and expectations with all parties involved in a timely manner. 

  • Make content updates in website which are requested via email/ ticketing system 

  • Troubleshoot code and conduct QA review for all Salesforce Interaction Studio campaigns and templates. 

  • Strong problem solving and troubleshooting skills with the ability to make good judgment 

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Advertising Campaign, Analytical Thinking, Business Communications, Campaign Performance Analysis, Case Study, Channel Partner Management, Coaching and Feedback, Communication, Competitive Analysis, Creativity, Customer Insight, Customer Marketing, Customer Relationship Management, Customer Segmentation, Customers Markets, Digital Customer Experience, Digital Marketing, Digital Workflow Management, Email Campaigns, Embracing Change, Emotional Regulation, Empathy {+ 28 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

No

Government Clearance Required?

No

Job Posting End Date

March 31, 2025

About Company

PricewaterhouseCoopers (PwC) is a global professional services firm providing audit, tax, and consulting services. PwC helps organizations manage financial risks, comply with regulations, and improve performance through its expertise in industries like finance, healthcare, and technology.

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