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Sales Executive - Modern Trade

Lactalis India

2 - 5 years

Bengaluru

Posted: 29/01/2026

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Job Description

Position name: Sales Executive


Role: Sales Support & Operations Modern Trade


Industry Type: Dairy/ Food processing


Department: Sales & Business Development


Location: Bangalore


Responsibilities:


  • Working closely with Division head to understand the Key account, targets and achievement plans.
  • Analysing data to identify gaps and trends, and provide valuable insights that support sales targets.
  • Drive efforts to meet and exceed sales targets within the designated territory, specifically focussing on standalone modern trade outlets.
  • Expand the distribution network through effective relationship management with distributors.
  • Regularly collect sales realization and reconcile outstanding payments promptly.
  • Organize and oversee logistics to ensure the timely distribution of Milk Products to various outlets.
  • Conduct market intelligence to identify trends, competitor activities, and potential gaps in marketing strategies.
  • Address customer complaints promptly and effectively, ensuring high levels of customer satisfaction.
  • Collect relevant market and customer information for strategic decision-making.
  • Advise on forthcoming product developments and discuss special promotions to drive sales.
  • Manage both Primary and Secondary Sales effectively.
  • Oversee and optimize distribution channels to enhance efficiency.
  • Should be familiar with assigned local routes.
  • Excellent knowledge in Advance Excel and Data management and reporting required for the preparation of various reports/Dashboards pertaining to sales & orders.
  • Coordinate with internal Regional Teams & Customer category team.
  • Coordination with relevant teams for Payment processing at customer end and with various internal stakeholders.
  • Consolidate & analyse sales Data, assist Sales Managers in analysing the performance by using metrics.


Qualifications


  • Any undergraduate degree.
  • Minimum 2-5 years of experience in a related field such as data analysis, business intelligence, or database management combined with excellent communication skills to achieve sales targets.


Required Skills


  • Proficiency in using MIS software, database management systems, and analytical tools like Microsoft Excel, Power BI, Access, and other data analysis tools.
  • Excellent communication skills, both verbal and written, with the ability to translate technical information to non-technical stakeholders.
  • Strong attention to detail and ability to work with large datasets.


Preferred Skills


  • Familiarity with the specific industry or domain in which the company operates may be preferred.

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