Sales Development Representative

Job Description: Sales Development Representative (SDR) SME Vertical

Experience: 23 Years

Location: Gurgaon

Salary: 5-6LPA fixed + 40% incentives

Industry Background: Banking / NBFC / Fintech

Preferred Exposure: Working Capital, SME Lending

Client Segment: HNI & Ultra-HNI

Role Overview

We are looking for a high-energy Sales Development Representative (SDR) with prior banking experience in SME working capital products. The role involves identifying, qualifying, and nurturing SME clientsespecially HNI and Ultra-HNI segmentsand setting up high-quality leads for the sales team.

Key Responsibilities

• Identify and prospect SME clients with working capital requirements
• Engage with HNI and Ultra-HNI SME customers via calls, emails, and meetings
• Understand client business needs, financials, and funding requirements
• Qualify leads and schedule meetings for the sales/relationship management team
• Build and maintain a strong pipeline of SME prospects
• Coordinate with internal sales and credit teams for smooth handovers
• Maintain accurate CRM records and track lead progress
• Stay updated on SME lending products, market trends, and competitor offerings

Required Skills & Experience

• 23 years of experience in banking/NBFC/fintech, preferably in working capital or SME lending
• Hands-on experience handling HNI / Ultra-HNI SME clients
• Strong understanding of SME financials and lending products
• Excellent communication, negotiation, and stakeholder management skills
• Target-driven mindset with strong follow-up and closure orientation
• Comfortable with outbound prospecting and lead qualification

Good to Have

• Prior SDR / Inside Sales / Business Development experience
• Exposure to CRM tools and sales tracking systems
• Experience working in a fast-paced startup or fintech environment