Sales and Marketing Head

Company Description

SkinQure is a leading dermatology clinic with over a decade of excellence in medical and cosmetic skincare, specializing in personalized treatment plans tailored to individual skin types and health profiles. Based in Delhi-NCR, SkinQure is recognized for its patient-centric approach, which emphasizes comfort, advanced technology, and meticulous care. The clinic's serene environment complements its commitment to enhancing natural beauty and instilling confidence in clients. At SkinQure, every service is designed to promote healthier and radiant skin and hair, reflecting the highest standards of care and expertise.

Role Description

We are looking for a dynamic, result-oriented Sales & Marketing professional to drive patient acquisition, improve conversions, strengthen brand presence, and support the growth of SkinQure Clinics through both online and offline marketing initiatives.

• Convert leads (walk-ins, calls, WhatsApp, online inquiries) into confirmed consultations and procedures
• Coordinate with doctors and front-office team to improve consultation-to-procedure conversion
• Explain treatment plans, packages, and pricing clearly and ethically to patients
• Follow up with prospective patients and dormant leads
• Achieve monthly and quarterly sales targets
• Track and report daily/weekly sales performance
  

• Plan and execute digital marketing activities (Instagram, Facebook, Google Ads, WhatsApp campaigns)
• Coordinate with digital marketing agencies and content creators
• Help create promotional offers, seasonal campaigns, and treatment awareness drives
• Support social media content ideas (before-after, reels, patient education topics)
• Plan and execute offline marketing (referrals, tie-ups, local promotions, camps)
• Monitor marketing ROI, lead quality, and cost per lead

• Maintain consistent brand communication and premium clinic image
• Train front-office staff on basic sales scripts and patient handling
• Collect patient feedback and help improve patient experience
• Support new service launches and clinic expansion plans

• Bachelors degree in Marketing, Business, or related field
• 25 years of experience in sales & marketing (healthcare/aesthetic clinic preferred)
• Strong communication and persuasion skills
• Understanding of digital marketing basics and lead funnels
• Target-driven mindset with ethical selling approach
• Good command over English & Hindi (spoken and written)
• Comfortable with CRM, Excel, and reporting

• Experience in dermatology, aesthetics, cosmetic clinics, or wellness industry
• Knowledge of treatments like lasers, injectables, hair transplant, skin therapies
• Experience handling high-value treatment sales

• Monthly revenue targets
• Lead-to-consultation conversion rate
• Consultation-to-procedure conversion rate
• Marketing ROI and cost per lead
• Patient follow-up and retention rate

Qualifications

• Expertise in Market Planning and Market Research to identify trends and devise strategies.
• Proficient in Marketing Management and implementing successful marketing campaigns.
• Strong skills and experience in Sales with a proven track record of achieving targets and fostering client relationships.
• Proficiency in Public Relations to build and maintain positive brand reputation and stakeholder relationships.
• Excellent leadership, communication, and strategic thinking skills.
• Ability to analyze data and translate insights into actionable strategies.
• Experience in the healthcare or wellness industry is an advantage.
• Bachelor's degree in Marketing, Business Administration, or related field; an MBA is preferred.