Public Relations Team lead

Job Description Team Lead (PRO)

Who We Are

At Progenesis , we are a team of experts dedicated to addressing infertility challenges faced by couples and ensuring a smooth, supportive journey toward parenthood. Since our inception in 2014 , we have been committed to being a trusted companion through the highs and lows of a couples path to pregnancy.

Company Website:

Job Title

Team Lead PRO (Public Relations Officer)

Job Location

Mumbai

Reporting To

Marketing Manager / Regional Head

Job Profile / Key Responsibilities

• Lead and manage the PRO team across the assigned Mumbai territory to achieve referral and engagement targets.
• Plan, execute, and monitor camp-related ground activities , CMEs, doctors meets, centre-oriented activities, and CSR initiatives.
• Develop and maintain strong professional relationships with gynaecologists, hospitals, clinics, diagnostic centers, and healthcare professionals .
• Identify new referral opportunities and strengthen existing referral networks to drive patient footfall.
• Ensure effective coverage and management of the assigned territory, including daily field activity planning and execution.
• Track market trends, competitor activities, and provide regular feedback to the management.
• Coordinate with internal teams (marketing, operations, and medical staff) to ensure smooth execution of promotional activities.
• Prepare and submit daily, weekly, and monthly activity and performance reports.
• Train, guide, and motivate the PRO team to improve productivity and professional conduct.
• Ensure adherence to company policies, ethical practices, and brand guidelines in all external interactions.

Desired Candidate Profile

• Educational Qualification: Science Graduate / MBA in Marketing (preferred).
• Experience: 23 years of relevant experience in Pharma / Hospitals / Diagnostics, with exposure to field marketing or referrals.
• Prior experience in handling or mentoring a team will be an added advantage.
• Strong knowledge of the Mumbai territory and current healthcare market dynamics.
• Excellent communication, relationship-building, and negotiation skills.
• Target-oriented, self-motivated, and capable of handling multiple field activities simultaneously.
• Willingness to travel extensively within the assigned territory.