Public Relations Specialist

Job Title: PR & Collaborations Lead

Location: Mumbai

CTC: 1518 LPA

Industry: Premium Casual Dining | Banquets | Catering | Luxury Hospitality

How to Apply

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Role Overview

We are seeking a dynamic and strategic PR & Collaborations Lead to drive brand visibility, reputation, and influence across our portfolio of premium restaurants, banquets, catering services, and luxury experiences. This role will own the brand narrative, lead public relations strategy, and build high-impact partnerships that elevate our presence in the hospitality and lifestyle ecosystem.

The ideal candidate will bring strong media relationships, a creative mindset, and proven experience in influencer marketing, collaborations, and luxury brand storytelling.

Key Responsibilities

Public Relations & Media Strategy

• Develop and execute an integrated PR strategy aligned with business and brand objectives
• Manage and oversee external PR agencies to ensure consistent messaging and measurable outcomes
• Drive sustained media coverage across print, digital, television, and lifestyle platforms
• Plan and execute press launches, media events, tastings, and experiential showcases
• Handle media queries, crisis communication, and reputation management

Brand Voice & Storytelling

• Own and refine the brand voice across restaurants, catering, banquets, and luxury offerings
• Ensure consistency in brand communication across press releases, interviews, features, and collaborations
• Identify compelling brand stories, founders narratives, and cultural moments to pitch to media

Influencer Marketing & Cultural Collaborations

• Design and execute influencer strategies across food, lifestyle, luxury, travel, and culture domains
• Identify, onboard, and manage relationships with key influencers, tastemakers, and creators
• Conceptualize and execute high-visibility collaborations, pop-ups, and cultural partnerships
• Track performance, ROI, and impact of influencer and collaboration campaigns

Strategic Partnerships

• Build and manage partnerships with luxury brands, hotels, banquets, event companies, and cultural platforms
• Identify co-branding and cross-promotion opportunities that enhance brand equity
• Negotiate partnership terms and manage long-term relationship value

Chairmans Personal Brand & Thought Leadership

• Shape and manage the Chairmans personal brand narrative in line with company vision
• Secure speaking opportunities, interviews, features, and thought leadership placements
• Coordinate media training, messaging, and positioning for leadership visibility

Reporting & Stakeholder Management

• Prepare PR and brand performance reports with clear insights and outcomes
• Work closely with internal marketing, digital, operations, and leadership teams
• Manage budgets, timelines, and deliverables efficiently

Desired Candidate Profile

Experience

• 710+ years of experience in PR, communications, brand marketing, or collaborations
• Prior experience in hospitality, F&B, luxury, lifestyle, fashion, or consumer brands preferred
• Strong network with journalists, editors, influencers, and cultural stakeholders

Skills & Competencies

• Excellent written and verbal communication skills
• Strategic thinker with strong execution capabilities
• Proven ability to manage agencies and multiple stakeholders
• Creative mindset with strong understanding of luxury branding and storytelling
• Data-driven approach to campaign measurement and reporting

Personal Attributes

• Highly organized, proactive, and detail-oriented
• Strong relationship builder with negotiation skills
• Comfortable working in a fast-paced, high-visibility environment
• Passionate about food, hospitality, culture, and luxury experiences

Why Join Us

• Opportunity to work with a growing premium hospitality brand
• High-visibility role with leadership exposure
• Creative freedom to shape brand perception and cultural relevance
• Work across restaurants, banquets, catering, and luxury experiences