Professional Education and KOL Manager

Role Summary

The Professional Education and KOL (Key Opinion Leader) Manager will be responsible for driving professional education initiatives and building strong relationships with Key Opinion Leaders (KOLs) in the ophthalmology and optometry space. The role aims to enhance ZEISS's brand presence, improve customer engagement, and ensure the successful adoption of ZEISS products and solutions through education, training, and collaboration with industry leaders.

Key Responsibilities

1. Professional Education Programs

• Design, develop, and execute professional education programs for ophthalmologists, optometrists, and other healthcare professionals.
• Organize workshops, training sessions, webinars, and conferences to educate customers on ZEISS products and solutions.
• Collaborate with internal teams (sales, marketing, and clinical teams) to ensure alignment of educational content with business objectives.
• Evaluate the effectiveness of training programs and continuously improve content and delivery methods.

2. KOL Engagement and Relationship Management

• Identify, onboard, and nurture relationships with Key Opinion Leaders (KOLs) in the ophthalmology and optometry fields.
• Collaborate with KOLs to co-create educational content, clinical studies, and promotional activities.
• Organize KOL-driven events, including peer-to-peer training, panel discussions, and expert forums.
• Act as the primary point of contact for KOLs, ensuring their needs and feedback are addressed effectively.

3. Clinical and Scientific Collaboration

• Partner with KOLs and healthcare institutions to support clinical studies, white papers, and case studies that demonstrate the value of ZEISS solutions.
• Stay updated on the latest trends, research, and developments in ophthalmology and optometry to ensure ZEISS remains at the forefront of innovation.

4. Event Management

• Plan and execute ZEISS-sponsored events, including symposia, trade shows, and customer engagement programs.
• Represent ZEISS at industry events, ensuring the brand is positioned as a leader in the medical technology space.

5. Cross-Functional Collaboration

• Work closely with the sales and marketing teams to align professional education initiatives with business goals.
• Provide feedback from KOLs and training sessions to the product development and marketing teams to improve offerings.

Key Qualifications

Education

• Bachelor's degree in Life Sciences, Medicine, Optometry, or a related discipline. A masters degree in medicine or a related field will be considered an added advantage.

Experience

• 5+ years of experience in professional education, training, or KOL management in the medical devices or healthcare industry.
• Strong understanding of the ophthalmology and optometry markets in India.
• Proven track record of organizing successful training programs and building relationships with KOLs.

Skills

• Excellent communication and presentation skills.
• Strong project management and organizational abilities.
• Ability to build and maintain relationships with diverse stakeholders.
• Knowledge of clinical and scientific research processes is a plus.
• Proficiency in MS Office; familiarity with CRM tools is an advantage.

Key Competencies

• Customer Focus: Ability to understand customer needs and deliver impactful educational programs.
• Collaboration: Strong team player who can work effectively across functions and geographies.
• Strategic Thinking: Ability to align education and KOL initiatives with business objectives.
• Results-Oriented: Focused on achieving measurable outcomes through education and engagement.