Product Manager-Consumer Durables-Product

Product Manager – Cross Sales

• Develop a comprehensive product strategy, market positioning, target segments, and competitive differentiation

·       Handle core product responsibilities like pricing, regulatory and compliance aspect, process and product notes

·       Conduct market research and competitive analysis to identify customer needs, market trends, and opportunities for product enhancements or new product offerings

·       Collaborate with stakeholders to prioritize features and functionalities based on customer feedback, market demand, and business objectives

·       Product P&L and Lifecycle Management

·       Monitor and analyse product performance metrics, such as revenue, profitability, customer acquisition, and retention, and develop strategies to scale the product profitably and optimize results

·       Work closely with national distribution and marketing teams to develop effective go-to-market strategies, pricing models, and promotional campaigns

·       Ensure compliance with all relevant regulatory requirements and industry best practices for the product

• Product Managers are responsible for streamlining processes and systems so that life becomes easy for the frontline teams. 
• Data Analysis- throwing insights to the channel on various aspects, driving data funnels to the channel. 
• Creating Training Programs, ensuring Marketing materials available locally, liaison with Product Teams to develop region specific / product specific tweaking if required. 
• Working with & driving Channel Managers to ensure Branch Activation, RM Activation, Data upload, type of data, feedback on data, campaigns.
• Driving fuel to create lead funnel 
• Will partake in new/ongoing Projects revolving around enlarging growth of Retail Assets business
• Responsible for devising Strategy for each Product Growth in various channels 

Qualification:

• MBA and/or Professional Degree preferred
• Graduation is mandatory

Job Knowledge and experience – 

• Should have at least 4-6 years of experience in Product/program management
• Should be able to drive and work with a Team reporting