Product Manager - Monetization
TATA Cliq
0 - 0 years
Mumbai
Posted: 25/07/2025
Job Description
Location: Mumbai
Function: Product Management
About Tata CLiQ
Tata CLiQ is the Tata Group’s flagship digital commerce platform, redefining premium shopping in India through a curated marketplace, omnichannel services, and a strong emphasis on experience and trust. As we scale across categories, channels, and consumer touchpoints, growth and monetization are at the heart of our product charter.
Role Overview
We are looking for a strategic and hands-on Product Manager – Monetization to lead the charter of revenue acceleration and customer LTV expansion across the Tata CLiQ ecosystem. You will own the roadmap for monetization levers—such as promotions, pricing intelligence, cross-sell engines, seller monetization, loyalty integration, and ad-tech experiments—while driving sustainable growth loops and customer conversion strategies.
Key Responsibilities
Monetization Product Strategy
Build and execute the monetization roadmap, aligned with P&L and GMV goals.
Drive initiatives across ad monetization, CLiQ Cash usage, seller promotion tools, loyalty programs, and new revenue streams (like paid brand placements, tiered services).
Growth Loops & Conversion
Improve conversion funnels (traffic → add to cart → checkout → repeat purchase) through experiments across UI/UX, nudges, bundles, and trust signals.
Leverage data and insights to identify drop-offs and build scalable interventions (e.g. urgency triggers, price drops, smart nudges).
About Company
TATA Cliq is an Indian e-commerce platform owned by the Tata Group, offering a wide range of products including fashion, electronics, and home essentials. Known for its "phygital" (physical + digital) model, it blends online shopping convenience with in-store experiences.
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