Product Growth Associate-Mandarin

Product Growth Associate China Market

Location: Pune

Market Focus: China

Experience: 14 years (Product Growth / Performance Marketing / China Tech Ecosystem)

Language Requirement: Fluent in Mandarin (Mandatory)

About Amber

Amber is a leading global student accommodation platform helping 80M+ students worldwide find and book long-term housing near top universities. With 1M+ units across 100+ cities globally, we are building the future of student mobility and international living.

As we expand aggressively into the China corridor, we are looking for a Product Growth Associate who understands Chinas tech and marketing ecosystem and can help us scale efficiently.

Role Overview

We are seeking a data-driven and execution-focused Product Growth Associate to drive user acquisition, activation, and revenue growth from the China market.

You will work at the intersection of product, marketing, partnerships, and performance growth helping Amber localize, optimize, and scale across Chinese platforms and audiences.

Key Responsibilities

• Drive growth initiatives targeting Chinese students studying abroad
• Optimize acquisition funnels across Chinese digital platforms (e.g., WeChat, Xiaohongshu, Baidu, Douyin)
• Localize product messaging, landing pages, and campaigns for Mandarin-speaking audiences
• Collaborate with product teams to improve conversion, activation, and retention metrics
• Run experiments (A/B testing, funnel optimization, campaign testing)
• Build and manage partnerships within Chinas EdTech and student mobility ecosystem
• Track KPIs including CAC, LTV, conversion rates, and retention
• Support CRM and lifecycle campaigns in Mandarin

Requirements

• Fluent in Mandarin (spoken & written) Mandatory
• Strong understanding of Chinas tech & marketing ecosystem
• Experience with digital growth, performance marketing, or product-led growth
• Analytical mindset with ability to interpret growth data
• Familiarity with tools like Google Analytics, Mixpanel, CRM platforms, and performance dashboards
• Ability to work cross-functionally with marketing, product, and partnerships teams
• High ownership and execution capability

Good to Have

• Experience working with Chinese student recruitment / overseas education segment
• Exposure to cross-border e-commerce or international marketplaces
• Experience scaling early-stage products

What Youll Gain at Amber

• Opportunity to scale one of the fastest-growing global student platforms
• Direct ownership of a high-growth international corridor
• Fast-paced career acceleration
• Cross-border exposure across product, marketing, and partnerships
• Performance-driven culture with high autonomy