Performance Marketing Manager

Looking for a performance-driven digital specialist to manage and optimize paid media campaigns across platforms while delivering measurable business outcomes. The role involves hands-on campaign management, data-led optimization, and strong collaboration with internal planning, analytics, and client teams.

Key Responsibilities:

• Execute and optimize campaigns across Google, Meta, Programmatic, and other biddable platforms
• Monitor performance against KPIs such as CPA, CPL, ROAS, and conversion volume
• Drive audience strategy, bid optimization, and A/B testing to improve efficiency
• Partner with planning, strategy, and creative teams to strengthen campaign outcomes
• Own campaign reporting, insights generation, and client communication
• Ensure tracking accuracy via pixels, GTM, and analytics tools

Requirements:

• 25 years of performance media experience within a media agency environment
• Strong hands-on expertise in biddable platforms and campaign optimization
• Analytical mindset with experience in reporting dashboards and attribution understanding
• Ability to manage multiple clients and fast-paced delivery timelines