Roles & Responsibilities

Scale and manage PPC and PPM campaigns across multiple channels like Google,

Facebook, LinkedIn, etc.

Excellent working knowledge of ad platforms like Google Adwords, Display, Youtube,

Facebook, ad networks, etc. including how to set up campaigns from scratch or modify

existing ones

Proficiency in creating reports using Google Sheets/Excel

The Digital Specialist will be tasked with analyzing user experience data, initiating digital

projects, reporting on planned and current strategies, leading effective digital marketing

strategies, and ensuring that projects are executed within budget

Research on latest digital tools and interactive trends for effective digital marketing

You will play a pivotal role in growing our business, customer base, and improving user

experience

Performance marketing manager