🔔 FCM Loaded

Performance Marketing Lead

Runable

5 - 10 years

Bengaluru

Posted: 12/02/2026

Getting a referral is 5x more effective than applying directly

Job Description

We're looking for a Performance Marketing Lead to own and scale our paid acquisition across Google and Meta platforms. You'll be hands-on in the accounts, building campaigns, optimizing performance, and driving efficient user growth at scale.

Responsibilities

  • Own end-to-end paid acquisition strategy across Google Ads and Meta Ads (Facebook/Instagram)
  • Build, launch, and optimize campaigns across Search, Display, YouTube.
  • Manage Meta campaigns including feed ads, Stories, Reels, and Advantage+ campaigns
  • Develop and test creative strategies, ad copy, visuals, video, and landing pages
  • Manage budgets efficiently to hit CAC/ROAS targets while scaling spend
  • Set up and maintain conversion tracking, attribution, and analytics infrastructure
  • Conduct A/B testing on creatives, audiences, bidding strategies, and landing pages

Requirements

  • 2+ years of hands-on experience managing Google Ads and Meta Ads at scale ($10K+/month)
  • Proven track record of achieving growth targets and efficient CAC
  • Deep expertise in Google Ads: Search, Display, YouTube, Performance Max
  • Deep expertise in Meta Ads Manager: campaign structures, audience targeting, Advantage+

Nice to Have

  • Google Ads and Meta Blueprint certifications
  • Experience with other paid channels (TikTok, LinkedIn, Twitter/X)
  • Background in AI, no-code, or creator tools
  • Experience with creative production and ad copywriting
  • Familiarity with tools like Triple Whale, Northbeam, or similar attribution platforms
  • SQL or data analysis skills

What We Offer

  • Full ownership of paid acquisition strategy and budget
  • Work directly with founders to scale Runable to 5M users
  • Build at the bleeding edge of AI with top-tier developers
  • Competitive compensation
  • Immediate start

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