Performance Marketing

Overview

We are seeking a Performance & Growth Marketing Manager to drive scalable revenue growth for a luxury couture brand while maintaining brand integrity and exclusivity. This role combines paid media expertise, growth strategy, and strong creative collaboration.

Responsibilities

• Own and scale performance marketing across relevant digital channels.
• Drive customer acquisition, revenue growth, and ROAS while managing CAC and media budgets.
• Develop full-funnel growth strategies from awareness to conversion and retention.
• Partner with creative and brand teams to ensure performance assets align with couture aesthetics.
• Optimize on-site conversion, retargeting, email/SMS, and repeat purchase journeys.
• Track and report on KPIs including ROAS, CAC, LTV, AOV, and conversion rate .
• Test, analyze, and iterate continuously to improve campaign performance.

Requirements

• 5+ years of experience in performance or growth marketing , preferably in fashion, luxury, beauty, or premium DTC .
• Proven experience scaling paid media with measurable revenue impact.
• Strong analytical skills and hands-on platform expertise.
• Understanding of luxury consumer behavior and high-AOV products.
• Collaborative mindset with strong creative judgment.