Performance Marketing Executive (US Timezone Night Shift)

About the Role

We are looking for a performance-driven Marketing Executive to manage and optimize live Meta advertising campaigns during US hours.

This role requires strong analytical skills, real-time decision-making ability, and consistency in working night shifts. You will be responsible for monitoring performance, scaling budgets, controlling CPA, and identifying campaign fluctuations as they happen.

Key Responsibilities

• Monitor and optimize live Meta ad campaigns
• Scale winning ad sets while maintaining profitability
• Identify CTR drops, CPC spikes, CPA increases, and performance volatility
• Launch and test new creatives and variations
• Maintain structured daily performance reports
• Ensure accurate tracking, pixel health, and attribution
• Suggest optimization and scaling strategies

Required Skills & Qualifications

• Strong understanding of Meta Ads Manager
• Clear knowledge of CTR, CPC, CPA, ROAS, and CPM
• Comfortable working US night shift consistently
• Strong Excel or Google Sheets proficiency
• High ownership mindset and ability to work independently
• Detail-oriented and disciplined

Preferred Qualifications

• Experience in affiliate or performance marketing is a plus
• Fresher with Fb Ads manager knowledge also works
• Prior experience managing ad budgets (optional)
• Experience with creative testing and campaign scaling (optional)

Compensation

• Competitive salary and growth opportunity

On-Site Job, Delhi