Performance Marketer

Vleafy Technologies Private Limited is looking for aPerformance Marketerwho can take ownership of campaigns end-to-end from strategy to execution to optimization. This is animmediate requirement, and were hiring someone who can start quickly and deliver results.

Joining:Immediate requirement

Salary:30,000 50,000/month

Location:Nungambakkam (Work From Office)(edit if different)

Platforms:Meta Ads, Google Ads + SEO (Required)

Meta Ads (Facebook/Instagram)

• Plan, launch, and optimize campaigns for leads, sales, and conversions
• Manage audience targeting, creatives, placements, budgets, bidding, and scaling
• Build and test funnels (TOF/MOF/BOF), retargeting, and lookalikes
• Monitor CPL/CPA/ROAS and continuously improve performance

Google Ads (Search/Display/YouTube as needed)

• Run Search and conversion-focused campaigns with strong keyword strategy
• Manage ad copies, extensions, landing page alignment, and quality score improvements
• Optimize for cost efficiency and conversion rate

SEO (Required)

• Work on on-page SEO basics: titles, meta, headings, internal links, content structure
• Collaborate with content team for keyword planning and SEO-led content strategy
• Support technical SEO coordination (with dev team if needed) and track ranking improvements

Tracking, Analytics & Reporting

• Set up and maintain tracking: Meta Pixel, Google Tag Manager, GA4, conversion events
• Create clear weekly/monthly performance reports with insights and next actions
• Identify whats working, whats not, and propose experiments

Creative + Team Collaboration

• Coordinate with designers/video editors for high-performing creatives
• Write clear ad briefs: hooks, angles, UGC ideas, landing page messaging, A/B tests
• Align with marketing team to meet client goals and timelines

• Hands-on experience managingMeta Ads + Google Adsindependently
• SEO knowledge is required(on-page + content planning fundamentals)
• Strong understanding of performance metrics: CTR, CPC, CPL, CPA, ROAS, CVR
• Comfortable with analytics and reporting (GA4, Ads dashboards, GTM basics)
• Strong communication skills and ability to manage multiple accounts
• Working knowledge in tools - AI - ChatGPT, SEMRush, Ubersuggest,etc.

Experience with clients inRetail, Education, and Hospitality(big plus)

Landing page optimization and conversion rate improvement mindset

Basic knowledge of CRM/lead handling flow and funnel optimization

Fast-growing environment with real ownership

Work on multiple industries and performance-driven campaigns

Opportunity to build systems, experiment, and scale what works