Performance marketer

Pixel Portal is dedicated to driving digital transformation by empowering businesses to grow, innovate, and build meaningful connections with their audiences. With a vision to be a trusted partner for brands embracing the digital landscape, we provide a comprehensive range of services. Our expertise includes website development, software solutions, and digital marketing, offering end-to-end support for organizations in their digital journey. At Pixel Portal, we believe in creating impactful collaborations that deliver measurable results.

This is a full-time on-site role for a Performance Marketer at our Gurugram office. The Performance Marketer will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels. Day-to-day tasks include managing paid advertising efforts (such as PPC and social media ads), analyzing campaign performance, implementing data-driven strategies, coordinating with creative teams for ads, and identifying growth opportunities to maximize ROI and customer engagement.

• Expertise in campaign management, including Pay-Per-Click (PPC) advertising and paid social media marketing
• Proven skills in analytics and reporting for campaign performance and KPIs
• Proficiency in tools like Google Ads, Facebook Ads Manager, and data analytics platforms
• A solid understanding of A/B testing, conversion optimization, and retargeting strategies
• Experience with SEO, SEM, and content marketing initiatives
• Excellent project management and communication skills
• Ability to work collaboratively with creative and technical teams
• Relevant experience in digital marketing, preferably in a similar role
• Bachelors degree in Marketing, Business, or a related field