Performance Marketer Executive

We are looking for a results-driven Performance Marketer to plan, execute, and optimize high-impact digital campaigns across multiple platforms. The ideal candidate should be analytical, data-oriented, and capable of driving measurable ROI through strategic performance marketing initiatives.

You will collaborate closely with creative, content, and strategy teams to align campaigns with overall business goals and maximize growth.

• Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta (Facebook & Instagram), and other PPC platforms
• Develop and manage SEO and SEM strategies to increase visibility and qualified traffic
• Monitor campaign performance, analyze key metrics (CPC, CPA, ROAS, CTR, conversions), and generate actionable reports
• Conduct A/B testing and Conversion Rate Optimization (CRO) to improve campaign efficiency
• Map and optimize the customer journey funnel for better followers, lead quality and sales conversion
• Implement and manage tracking systems using Google Analytics, Google Tag Manager, and CRM platforms
• Manage and allocate budgets effectively to maximize ROI
• Work collaboratively with creative and strategy teams to align messaging and campaign objectives

• Strong expertise in Google Ads, Facebook Ads, and PPC platforms
• Hands-on experience in SEO, SEM, and performance-based social media marketing
• Proficiency in Google Analytics, Tag Manager, and reporting dashboards
• Strong analytical mindset with the ability to interpret data and optimize campaigns
• Experience in A/B testing and performance optimization techniques
• Excellent communication and collaboration skills
• Budget management and strategic planning capabilities
• Prior experience in a marketing agency or performance-driven environment is preferred
• Bachelors degree in Marketing, Business, or a related field