performance marketer

Job Title: Performance Marketer

Company: EBSLON Infotech

Location: Netaji Subhash Palace, Pitampura, Delhi

Experience Required: 12 Years

About the Role

EBSLON Infotech is looking for a dynamic, data-driven, and results-focused Performance Marketer to join our growing team. If you are passionate about digital advertising, love working with analytics, and enjoy optimizing campaigns to deliver measurable growth, this opportunity is for you.

Key Responsibilities

• Plan, execute, and optimize performance marketing campaigns across platforms such as Google Ads and Meta (Facebook/Instagram) Ads.
• Monitor campaign performance, analyze key metrics, and implement data-backed strategies to improve ROI and achieve KPIs.
• Conduct A/B testing on creatives, ad copies, landing pages, and audience targeting to enhance conversion rates.
• Collaborate closely with content and design teams to develop high-performing ad creatives aligned with brand guidelines.
• Manage and allocate campaign budgets efficiently to maximize campaign results.
• Generate detailed performance reports and provide actionable insights for continuous improvement.

Scope of Work

• Performance Strategy Development: Design and implement comprehensive strategies to drive brand awareness, website traffic, and lead generation.
• Channel Optimization: Enhance effectiveness across paid search, paid social, and display advertising channels.
• Audience Targeting & Segmentation: Utilize audience insights to create targeted campaigns with personalized messaging.
• Conversion Rate Optimization (CRO): Analyze user journeys and optimize landing pages to improve conversion performance.
• Competitor Analysis: Monitor competitor campaigns and identify potential growth opportunities.
• Sales Alignment: Collaborate with the sales team to ensure marketing initiatives align with business objectives and customer insights.

Qualifications

• Bachelors degree in Marketing, Business, or a related field.
• 12 years of hands-on experience in performance or digital marketing.
• Strong knowledge of Google Analytics, Google Ads, and Meta Ads Manager.
• Analytical mindset with the ability to interpret data and derive meaningful insights.
• Excellent communication and teamwork skills.
• Creative thinker with a strong focus on measurable results and growth.

How to Apply

Interested candidates can apply by filling out this form:

https://chat.google.com/dm/tXADzsAAAAE/egY5aY6zKRw/egY5aY6zKRw?cls=10

Or contact us directly at: 8448989589.