Panel Manager - Market Research
Dentsu
5 - 10 years
Mumbai
Posted: 05/02/2025
Job Description
Job Description:
We are seeking an organized and detail-oriented Research Panel Manager. The ideal candidate will be responsible for building and managing a panel of participants for our UX research studies. This role involves recruiting, screening, and maintaining a diverse and engaged panel of users to ensure we gather valuable insights to improve our products.
Key Responsibilities:
- Panel Recruitment: Cordinate with suppliers and field recruiters to verify and recruit participants for panel, through various channels.
- Screening and Selection: Review, build, and optimize screening criteria and ensure recruited participants meet the criteria.
- Panel Management: Maintain the database of panel members, ensuring their information is up-to-date and accurate.
- Communication: Regularly communicate with panel members to keep them engaged and informed about upcoming studies.
- Scheduling: Coordinate and schedule participants for research sessions, ensuring a smooth and efficient process.
- Incentive Management: Manage the distribution of incentives to participants in a timely and fair manner.
- Compliance: Ensure all recruitment and research activities comply with relevant privacy and ethical guidelines.
- Collaboration: Work closely with UX researchers and other stakeholders to understand their needs and provide the right participants for their studies.
- Reporting: Track and report on recruitment and panel engagement to inform future strategies. Maintain the panel performance metrics on daily basis.
Qualifications:
- Experience: Proven experience in participant recruitment, panel management, or a related field.
- Skills: Strong project management skills. Excellent communication and interpersonal skills.
- Technical Proficiency: Familiarity with panel database management and scheduling tools.
- Attention to Detail: High level of accuracy and attention to detail in managing participant information.
- Problem-Solving: Ability to troubleshoot and resolve issues related to participant recruitment and scheduling.
- Team Player: Ability to work collaboratively with cross-functional teams.
Note:
- 5+ years experience in related field.
- End-to-End panel management experience.
- Familiarity in managing Global, NA, EU, and IN based panels.
- Experience working with US based clients.
- Familiarity with UX research and methodologies.
- Open to support GMT/EST shift.
Location:
MumbaiBrand:
MerkleTime Type:
Full timeContract Type:
PermanentAbout Company
Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.
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