Paid Social & Search Lead (5-8 Years)

Location: Chennai, Coimbatore, Bangalore, Hyderabad

Experience: 5 to 8 years

Skills: Paid Search & Social, Snapchat, Meta, Google Ads, Bing Ads, SA360, Amazon Ads, etc.

About Annalect India

Omnicom Global Solutions (OGS) has been established as a transformation hub, a GCC within the Omnicom ecosystem designed to deliver scalable, customized, and contextualized solutions that meet the evolving needs of our Practice Areas within Omnicom. Guided by the principles of Knowledge, Innovation, and Transformation, the core strength of OGS lies in its ability to leverage the collective expertise and resources within Omnicom, enhancing its capacity to innovate, collaborate, and lead in the industry.

At OGS, our focus is on creating value for the Practice Areas within Omnicom. By working as partners and embedding within their ecosystem, we ensure our solutions are not only effective, but also truly aligned with their vision.

With this step forward, we are progressing with Annalect Indias established 12year legacy, built on a strong foundation of innovation, collaboration, and excellence.

With over 4300+ talented professionals in India, we are proud to be a diverse, inclusive, and collaborative community that thrives on innovation and excellence. Our teams work with some of the worlds most iconic brands, helping them move faster and achieve moreeverywhere. We are growing rapidly and looking for passionate individuals to be part of this journey. Let us build this, together!

This is an exciting role and would entail you to

• Team Leadership: Manage a team of search and social media specialists, providing guidance, mentorship, and support. Foster a collaborative and high-performing team environment to achieve departmental and client goals
• Client Relationship Management: Serve as a primary point of contact for clients or stakeholders, understanding their business objectives, and maintaining strong relationships. Provide strategic recommendations, campaign updates, and insights to clients, ensuring their satisfaction and retention
• Managing Search & Social campaigns end to end including setup, optimizations & reporting.
• Creation of detailed Search & Social media plans in line with business objectives and campaign brief
• Translates business KPIs in channel KPIs
• Creation and set up of the campaign
• Management of search campaigns on time on budget on target
• Tracks performance in reporting & dashboards
• Analysis and optimization of the campaigns
• Works with Meta, Google & Bing team to troubleshoot performance related issues.

This may be the right role for you if you have

• Bachelor's degree in marketing, advertising, business, or a related field (a relevant master's degree is a plus)
• Proven experience (typically 5-6+ years) in search engine marketing (SEM) and social media marketing, preferably in a leadership or managerial role
• Knowledge of search engine platforms, such as Google Ads, Bing Ads, and social media platforms, such as Facebook, Instagram, Twitter, LinkedIn, etc.
• Proficiency in using web analytics tools (e.g., Google Analytics) and social media analytics platforms
• Excellent project management skills with the ability to prioritize tasks and manage multiple campaigns simultaneously
• Strong leadership and team management abilities, with experience in mentoring and developing team members.