National Key Account Manager - Modern Trade

About the Role - The incumbent shall be responsible for closely working with MT sales operations team, brand team and other stakeholders for managing individual chains/accounts/regions for driving sales of a set of MT key accounts. Key responsibilities will include Planning, driving Off-take initiatives, Relationship development.

Responsibilities -

• Driving the MT Strategy and Account Engagement
• Meeting the top line sales objective for the National MT Accounts with expertise of handling critical key accounts and organized pharmacy accounts
• Overall responsible for sales to these accounts for PAN India
• Having all the relevant products listed in the accounts, maintaining listing and linking hygiene across all accounts
• Ensuring stock availability with a high degree of forecasting accuracy
• Ensure fill rates of 90% plus with all these accounts through a strong co-ordination with sales team, stockists and accounts
• Devising promotion and visibility strategy for the brand portfolio with key accounts
• Develop and manage the Annual Business plans for selected National Accounts
• Setting annual targets for accounts - Sign the terms of trade (TOT), with desired counterparts, Ensure TOT execution and adherence PAN India
• Build the relationship with Key accounts/distributors to get efficient terms of trade (TOT)
• Drive operational improvements, high ROI driven investments and manage spends effectively to remain within annual AOP
• Challenge the existing route to market model and suggest ways of reducing cost in the same
• Ensure key accounts commercial hygiene collection or payables as per the agreed credit policy, Settlement of claims / credit notes within the agreed time frame
• Work in close co-ordination with field team and field sales leaders to drive the account/portfolio strategy forward

Qualifications -

• Bachelors degree from any stream. Masters or Marketing degree would be preferred
• Minimum 4-5 years work experience in MT key account role with 2-3 years in a national/senior level capacity