Martech Specialist
EXL
2 - 5 years
Gurugram
Posted: 04/01/2026
Getting a referral is 5x more effective than applying directly
Job Description
- Web Personalization (Marketing Activation)
- Expertise in Adobe Target, A/B testing and digital channel optimization
- Focus on personalized customer experiences
- Web/Digital Optimization (Marketing Analytics and Tech)
- Hands on with Adobe Analytics, Tealium, Adobe CJA, and third-party tools
- Enhancing digital journeys and campaign effectiveness
- Web Content Management (Digital Enablement)
- Development and implementation using Adobe Experience Manager (AEM)
Content creation for Banks websites, forms and offers
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