Marketing Positioning Lead
Wipro
5 - 10 years
Bengaluru
Posted: 3/11/2025
Job Description
Job Description
Band: C1 only should apply.
Location: Bangalore only. Interested employees can apply only if they are willing to relocate for Bangalore.
Market Positioning Lead - Innovation Hub
Lab45 is a visionary space that brings ground-breaking solutions that foster and accelerate ideation throughout Wipro. Teams of engineers, research analysts, and scientists come together to infuse creative ways of incubating solutions for customers that will transform the future. A space filled with ambition, Lab45 is the at the vanguard of far-reaching research across cutting-edge technologies
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The Market Positioning Lead for the Innovation Hub is responsible for developing and executing strategies to promote the hub's activities, attract new members, and enhance the hub's brand presence. This role involves managing campaigns, creating content, and collaborating with various stakeholders to ensure the hub's success.
The ideal candidate will have a comprehensive understanding of strategic initiatives, be self-motivated, demonstrate proficient project management skills, and have a high energy level. This is a highly cross-functional role that will work closely with regional, industry, global, and corporate branding teams. The right candidate will be comfortable operating in a highly matrixed branding organization, working closely with counterparts to deliver Industry/GBL specific programs.
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About Company
Wipro Limited is a global information technology, consulting, and business process services company based in India. Founded in 1945, Wipro provides a wide range of services, including software development, IT infrastructure management, and business consulting. The company serves various industries, such as banking, healthcare, and manufacturing, and is known for its focus on innovation and sustainability. With a presence in over 50 countries, Wipro is recognized for its commitment to quality and customer satisfaction.
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