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Marketing Operations Manager

Sipologie

5 - 10 years

Kolkata

Posted: 10/01/2026

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Job Description

Marketing Operations Executive

Sipologie is a growing D2C drinkware brand. We operate with a small team so we can move fast and stay hands-on. Were looking for someone to manage operations our marketing platforms and the relevant data reporting , and work closely with the team to execute and analyse performance.

This role is execution- and reporting-focused , not a strategy or creative role.


Platforms you will manage

  • Website : Shopify
  • Instagram : Brand page + Meta Ads Manager
  • Analytics : Google Analytics
  • CRM : Email newsletter tools
  • WhatsApp : Marketing SaaS platforms

You will be responsible for day-to-day ownership and correct functioning of these platforms.


What you will do

  • Manage and operate all assigned platforms
  • Execute marketing activities across website, ads, and communication channels
  • Create and maintain performance reports for each platform
  • Track key metrics (spend, traffic, sales, conversions, engagement, ROAS, etc.)
  • Maintain organised, clean data for ongoing analysis
  • Review performance reports with the founder
  • Help translate insights into action items and execution plans


How decisions are made

  • Strategy, priorities, and direction will be discussed together
  • Your role is to execute, measure, and report accurately
  • You are expected to highlight issues, trends, and observations from data


Who this role is for

  • 24 years of hands-on digital marketing experience
  • Comfortable working inside platforms and dashboards
  • Has experience with Meta Ads Manager (not just boosting posts)
  • Familiar with Shopify, Google Analytics, and CRM tools
  • Detail-oriented, organised, and reliable


Who this role is not for

  • Freshers
  • Strategy-only or idea-only marketers
  • Creative designers or video editors
  • Candidates looking for minimal execution work


Why this role matters

  • High ownership of live marketing systems
  • Close collaboration with the core team
  • Clear impact on revenue and growth
  • Strong exposure to performance marketing and data-driven decision-making

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