Marketing Manager
Software development
5 - 10 years
Hyderabad
Posted: 12/02/2026
Getting a referral is 5x more effective than applying directly
Job Description
About the Role
We are looking for a Product Marketing Manager (PMM) who will sit at the intersection of Product, Sales, and Marketing, owning how our products are positioned, messaged, and taken to market.
Key Responsibilities
Product Positioning & Messaging
- Define and own product positioning, value propositions, and messaging frameworks
- Translate features benefits business outcomes for enterprise buyers
- Develop differentiated messaging that clearly articulates why customers choose over competitors
Buyer & Market Understanding
- Build deep understanding of buyer personas (CIO, IT Ops, ERP Leaders, Automation Heads)
- Understand customer pain points, use cases, and decision criteria in enterprise environments
- Partner with Product Management to align roadmap with market needs
Go-to-Market & Launch Ownership
- Own end-to-end product launches, including GTM strategy, messaging, and enablement
- Coordinate across Product, Sales, Marketing, and Enablement teams for successful launches
- Create launch assets such as positioning docs, pitch decks, FAQs, and internal enablement materials
Sales & Marketing Enablement
- Enable Sales teams with clear messaging, pitch decks, competitive battlecards, and value stories
- Partner with Demand Marketing on campaigns, content, and field programs
- Support customer-facing narratives across website, campaigns, and sales conversations
Cross-Functional Collaboration
- Act as a strategic bridge between Product Management, Sales, and Marketing
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