Marketing Manager

Location: Mumbai (On-site)

CTC: 3 LPA 5 LPA (based on experience)

Department: Marketing & Growth

Rentkar is Indias fastest-growing gadget rental startup that lets users experience high-end tech PS5s, MacBooks, cameras, GoPros, and more on flexible rentals with zero deposits. Were building the next-gen rental experience combining creativity, speed, and storytelling.

Were looking for a hands-on marketing professional who understands digital media, influencer marketing, and storytelling. The ideal candidate knows how to turn content ideas into performance campaigns whether its Meta ads, influencer collaborations, or creative video shoots.

• Plan and execute Meta, Instagram, Facebook, and Google Ads campaigns.
• Optimize ad creatives, targeting, and budgets for best ROI.
• Track campaign performance using Meta Ads Manager, Google Analytics, and Sheets dashboards.
• Ideate ad visuals and copy in coordination with the design and content teams.

• Identify and onboard relevant influencers, content creators, and micro-creators.
• Handle negotiations, barter deals, and paid collaborations.
• Build long-term relationships with creators and agencies.
• Track performance of influencer posts and manage reporting.

• Work with the in-house creative team to ideate reels, videos, and campaign content.
• Have basic knowledge of camera gear, lighting, and shoot setups to support content production.
• Help organize shoots for product ads, testimonials, or behind-the-scenes clips.
• Collaborate with editors and designers to maintain Rentkars brand tone.

• Assist in planning campaign calendars, festive promotions, and product launch videos.
• Coordinate with partner brands and agencies for cross-promotion campaigns.
• Explore offline and on-ground activation ideas (pop-ups, college fests, gaming events).

• 13 years of experience in digital/influencer marketing or brand content.
• Understanding of social media algorithms and ad platforms (Meta, Google, YouTube).
• Excellent communication, negotiation, and coordination skills.
• Interest or basic knowledge of cameras, gadgets, and content creation.
• Comfortable in a fast-paced startup where ideas move quickly.

• Experience with tools like Canva, Meta Ads Manager, Notion, Google Sheets.
• Prior work in tech, D2C, or content-driven brands.
• A creative mind with a passion for digital storytelling and gadgets.

• Work with a young, creative team building a unique rental experience in India.
• Opportunity to experiment with new ad formats and campaign ideas.
• Access to Rentkars gear cameras, gaming consoles, and more for content projects.
• Flat hierarchy, fast decision-making, and visible impact.