Marketing Manager

Nation with Namo is looking for a Marketing Manager who is able to manage multiple advertising work streams and is dynamic, enthusiastic and keen-eyed enough to go beyond the obvious, draw complex insights and provide actionable to the team and the client.

Primary Responsibilities

• Effective planning, implementation and monitoring of the digital media campaigns in coordination with different stakeholders, with end-to-end ownership of the complete process
• Developing marketing strategies and campaign ideas by understanding brand language, audience preferences and competitive landscape
• Analysing data from ad campaigns and secondary sources to identify trends, insights and opportunities to optimize campaign performance
• Building and ensuring compliance to systems to ensure smooth execution of digital media campaigns
• Providing inputs and expertise to drive efficacy of marketing activities, starting from media planning to content development and finalizing ad targeting
• Creating and maintaining relationships with clients, advertising partners, influencers and publishers
• Managing the team by recruiting, orienting, and training team members

Qualities we are looking for

• Open-minded, curious, and a strong problem-solver
• Strong analytical skills and ability to leverage data to generate creative ideas and find opportunities for optimization
• Strong written, communication and presentation skills
• Ability to interact effectively with all levels of management and clients, and ensure smooth inter-teams coordination
• Demonstrable success in managing marketing campaigns
• Ability to conceptualise ad campaigns
• Proficiency in Meta, Google Ads Manager etc. and analytics/marketing tools like Google Analytics, Clever Tap, MO Engage, etc.
• A self-starter mentality, a strong sense of ownership, and an appetite for learning

Educational Qualifications and Work Experience

• Bachelors or masters degree in marketing or a related field from a leading Indian/International education institution
• Relevant experience of 3+ years gained in either a full-service agency or product/growth/brand management focused roles in a consumer-facing organization
• Credible record of operating at a team management level