Marketing Manager

Marketing Manager Datalachemy.ai

Location: Indore/ Pune/ Remote from Mumbai or Banglore

Type: Full-time

Experience: 38 years (Startup or SaaS experience preferred)

About Datalachemy.ai

Datalachemy.ai is a fast-growing AI and data intelligence startup building solutions that help enterprises turn data into actionable insights using next-generation AI. Were a small, agile team of innovators passionate about data, automation, and growth and were looking for a marketing leader whos ready to help us tell our story to the world.

About the Role

Were looking for a Marketing Manager who can take ownership of all things marketing from strategy to execution. This role is ideal for someone whos both strategic and hands-on , thrives in a startup environment, and is eager to build a brand from the ground up.

Youll work directly with the leadership team to shape our marketing engine , define our positioning, and execute campaigns that drive awareness, engagement, and qualified leads.

Key Responsibilities

Strategy & Planning

• Develop and execute a comprehensive marketing strategy aligned with company growth goals.
• Define and manage brand positioning , messaging, and storytelling.
• Identify and segment target audiences across industries and buyer personas.

Digital & Content Marketing

• Lead content strategy including blogs, case studies, whitepapers, and social content.
• Manage the company website, SEO, and analytics to ensure consistent lead generation.
• Drive email marketing, campaigns, and automation workflows (HubSpot/ActiveCampaign/etc.).
• Oversee social media presence (LinkedIn, X, YouTube, etc.) to build thought leadership.

Growth & Demand Generation

• Design and execute paid marketing campaigns (Google Ads, LinkedIn Ads, etc.) focused on lead conversion.
• Collaborate with Sales to align on lead scoring, nurturing, and conversion strategies .
• Track KPIs and marketing ROI; prepare monthly performance dashboards.

Partnerships & PR

• Coordinate with industry partners, influencers, and media outlets to boost visibility.
• Support in creating pitch decks, presentations, and event marketing materials.

Requirements

• 48 years of marketing experience, ideally with B2B SaaS or AI/data startups .
• Strong understanding of digital marketing, growth strategy, and analytics .
• Hands-on experience with tools like HubSpot, Google Analytics, Webflow, SEMrush, and Canva .
• Excellent storytelling, copywriting, and project management skills.
• Ability to thrive in ambiguity and wear multiple hats from content to campaigns.

Nice to Have

• Prior experience in AI, data analytics, or enterprise SaaS .
• Familiarity with product marketing, community building, or events .
• Basic design or video editing skills (Canva, Figma, Premiere, etc.).