Marketing Lead

We seek a Marketing Lead, a key player in our brand's journey, who will champion brand-centered storytelling and effective communication while strategically driving campaigns. This role is instrumental in leading and inspiring a team to achieve day-to-day marketing activities, always keeping long-term goals in sight. The ideal candidate will be self-driven, an excellent communicator, empathetic towards team members, and adept at bringing ideas to life.

Objectives and Responsibilities

• Develop marketing plans according to brand positioning and target audience across different channels
• Lead the execution of marketing programs from concept to completion
• Analyze customer insights, responses, and market trends to improve marketing effectiveness
• Develop go-to-market strategies with sales and engineering with formal proposals and recommendations
• Lead initiatives with partners, customers, and vendors to enable lead generation
• Maintain and improve existing marketing channels to achieve company objectives

Required Skills and Qualifications

• Minimum 5 years of experience with a Bachelor's degree in business, marketing, advertising, communications, or related field.
• Proven record of managing and developing high-performing marketing teams
• Strong experience in leading marketing events and campaigns
• Strong connections and contacts in media to enable timely promotions and PR coverage
• Experience with vendor and event management for heavy footfall events.
• Exceptional written and verbal communication skills
• Strong proficiency with computers and experience with Adobe, Affinity, Corel, and MS Office products

Preferred Qualifications (BTech + MBA Mandatory)

• Bachelor's (Engineering Degree) + Master's degree in business, marketing, advertising, communications, or other related field
• Working knowledge of graphic design and content writing to create holistic and compelling marketing material
• Experience leveraging AI tools to improve marketing efficiency while avoiding common ethical AI pitfalls.
• Positive attitude and a willingness to learn

Salary range: INR 7 - 14 LPA. Salary is negotiable based on the candidate's skills and experience. The company offers competitive incentive packages, medical care for self and family, and other benefits.

About NMTronics

NMTronics is a technology partner for manufacturers across India. Our customers range from Fortune 500 companies to new startups. We are their "Partners in Technology" . We excel in the sales and service of Capital Equipment, Manufacturing Technologies, and Engineering Consultancy for Surface Mount Technology (SMT), Solar, Automation, and EV sectors. With over 300 people across 9 offices in India, we represent 40+ global technology partners - enabling turnkey factory automation solutions for our customers. We recently partnered with IIT Kanpur to establish the "NMTronics Center of Excellence for Electronics Manufacturing & Skill Development." (read more:

To learn more, please visit our website and follow our LinkedIn page.