Marketing Head

Company Summary

We are a modern, fast-scaling laboratory glassware manufacturer with advanced automated plants, strong systems, and a presence across three interconnected business verticals. Our value-driven and hands-on promoter team is committed to building a world-class organization from Ambala.

Role Summary

We are looking for a strategic and execution-driven Marketing Head to build and lead a fully integrated marketing function aligned directly with revenue growth. This role will oversee digital, offline, exhibitions, CRE & GEM operations, while partnering closely with domestic and export sales teams to drive pipeline, market expansion, and brand authority. This is a business-impact leadership role combining marketing execution for revenue enablement.

Key Responsibilities:

• Revenue Aligned Strategy - Develop and execute marketing strategy aligned with domestic & export growth targets.
• Digital Marketing & Demand Generation - Lead SEO, performance campaigns, content, webinars, and inbound lead funnels. Strengthen product discovery and build scalable digital demand systems.
• Offline marketing and exhibitions - Plan and execute trade fairs, exhibitions, and industry events to drive visibility and leads. Ensure strong and consistent brand positioning across offline and international platforms.
• CRE and GEM Leadership - Lead the CRE + GEM team supporting domestic sales with structured follow-up systems. Improve response time, lead qualification, tracking, and conversion outcomes.
• Sales enablement and Market Intelligence - Support sales with market size mapping, NPD opportunity identification, and GTM planning. Develop marketing tools and collateral to strengthen domestic and export sales efforts.
• Systems, ROI and Governance - Strengthen CRM, automation, dashboards, and marketing attribution frameworks. Track ROI across channels and optimize performance for revenue impact.
• Team and Agency Management - Build and mentor a high-performance marketing team. Manage external agencies and align cross-functional stakeholders.

Who Were Looking For:

• Base Location Ambala, Haryana
• 810+ years in B2B / industrial / manufacturing marketing.
• Strong blend of strategic thinking and execution capability.
• Experience in both digital and offline marketing.
• Data-driven mindset with focus on ROI and performance.
• Ability to manage agencies and cross-functional teams.
• Experience in B2B / manufacturing / export-focused businesses is a plus.
• Preference for candidates who have led a brand through a high-growth phase or have built/scaled a B2B brand in a competitive market.