Marketing Executive

Company Profile : Lalit Dalmia is an Indian heritage luxury brand rooted in generations of craftsmanship. Blending traditional techniques with contemporary design, the brand celebrates opulence, precision, and timeless elegance. Each creation reflects a deep reverence for Indian artistry, meticulous handwork, and the divine feminine spirit crafted not as fashion alone, but as legacy.

Job Summary:

We are looking for a dynamic and creative Marketing Executive to support the planning and execution of marketing initiatives for our brand. The ideal candidate will assist in brand promotion, digital marketing activities, campaign execution, and market research to help strengthen brand presence and drive customer engagement.

Key Responsibilities:

1. Assist in planning and executing marketing campaigns across digital and offline channels.

2. Manage and coordinate social media platforms, including content planning and scheduling.

3. Support brand promotion through influencer collaborations, partnerships, and events.

4. Conduct market research to identify trends, customer preferences, and competitor strategies.

5. Coordinate with creative, design, and sales teams to ensure consistent brand messaging.

6. Assist in organizing photoshoots, promotional activities, and brand events.

7. Monitor marketing campaign performance and prepare basic performance reports.

8. Maintain relationships with vendors, agencies, and external partners.

9. Support e-commerce and digital marketing initiatives to improve brand visibility and engagement.

Required Skills & Qualifications:

1. Masters degree in Marketing, Business Administration, or a related field.

2. 2.5 years of experience & above in marketing, preferably in fashion, retail, or lifestyle brands.

3. Strong understanding of digital marketing and social media platforms.

4. Good communication and coordination skills.

5. Creative mindset with attention to detail.

6. Basic knowledge of marketing tools and analytics is a plus.

Preferred Skills:

Experience in fashion or luxury brand marketing.

Familiarity with influencer marketing and brand collaborations.

Ability to manage multiple projects and meet deadlines.

Location: Mehrauli

Employment Type: Full-time

Why Join LALIT DALMIA:

Opportunity to work with a growing premium fashion brand.

Creative and collaborative work environment.

Exposure to fashion marketing, brand campaigns, and industry events.