Marketing Engagement Analyst

Accenture

5 - 7 years

Mumbai

Posted: 11/05/2025

Job Description

Skill required: Marketing Operations - Campaign Analytics & Reporting
Designation: Marketing Engagement Analyst
Qualifications:Any Graduation
Years of Experience:3 to 5 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? The Dealer Marketing Advisor is responsible for building strong, consultative relationships with dealership partners to optimize their marketing performance and brand alignment. This role serves as a strategic advisor and operational coordinator, helping dealers execute effective marketing campaigns, adopt best practices, and drive measurable business growth. The Dealer Marketing Advisor acts as a key liaison between the organization’s marketing, sales, and operations teams and its dealer network.
What are we looking for? • Proficiency in marketing platforms, CRM tools, and campaign management systems (e.g. Salesforce). • Ability to interpret data and deliver actionable insights using tools like Excel, Google Analytics, or Power BI. • Strong project management and organizational skills with the ability to manage multiple dealer accounts concurrently. • Excellent verbal and written communication skills, with an emphasis on relationship-building and persuasion. • Attention to detail and a passion for brand stewardship and marketing effectiveness. • Adaptability in a fast-paced environment and a proactive approach to solving dealer marketing challenges. • Collaborative mindset with a strong commitment to delivering value to both internal stakeholders and dealer partners. Education • Bachelor’s degree in Marketing, Business, Communications, or a related field. Experience • 3–5 years of experience in marketing, account management, or partner advisory roles—preferably within a dealer, franchise, or retail network environment. • Proven ability to manage external stakeholder relationships and deliver marketing strategies at scale. • Strong understanding of digital marketing, campaign performance metrics, and customer engagement tactics.
Roles and Responsibilities: •• Establish and maintain trusted relationships with dealer partners, serving as the primary contact for all marketing-related initiatives. • Advise dealers on local marketing strategies, brand guidelines, digital presence, and campaign optimization. • Coordinate marketing plans, promotions, and co-branded initiatives to align with business goals and dealer capabilities. • Monitor and report on marketing campaign performance, providing insights and recommendations for improvement. • Guide dealers in leveraging approved tools, platforms, and assets to enhance their local visibility and customer engagement. • Identify and escalate issues affecting marketing performance, brand consistency, or dealer satisfaction. • Collaborate with internal marketing, sales, and product teams to ensure cohesive execution of national and regional strategies at the dealer level. • Support onboarding and training of new dealer partners in marketing systems, policies, and best practices. • Champion continuous improvement by identifying opportunities to streamline dealer marketing operations and improve ROI.

Any Graduation

About Accenture

We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.Join Accenture to work at the heart of change.

Visit us at www.accenture.com 

Equal Employment Opportunity Statement


All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

About Company

Accenture is a global professional services company specializing in consulting, technology, and outsourcing services. Headquartered in Dublin, Ireland, Accenture provides a wide range of services in strategy, digital, technology, operations, and consulting. It helps organizations improve their performance and create sustainable value by leveraging technology and industry expertise. Accenture works across various sectors, including financial services, healthcare, telecommunications, energy, and more. Known for its deep focus on innovation, Accenture partners with leading technology companies to drive digital transformation and help clients navigate complex challenges in an increasingly digital world.

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