Marketing Assoc 1

We are seeking a detail-oriented and technically adept QC Email Analyst – SFMC to join our Marketing Automation team. This role is responsible for ensuring quality assurance of email campaigns and journeys executed through Salesforce Marketing Cloud. You will work closely with campaign managers, developers, and compliance teams to validate that marketing assets are accurate, on-brand, and compliant before launch.

Key Responsibilities:

Quality Control & Testing
Perform detailed QA checks on emails, templates, data extensions, dynamic content, and journeys within SFMC before launch.

Validate rendering across various devices, email clients, and browsers using tools like Litmus or Email on Acid.

Ensure links, tracking parameters, subject lines, from names, images, and personalization tokens are working as expected.

Verify compliance with CAN-SPAM, GDPR, and other regional regulations (e.g., inclusion of unsubscribe, privacy policy links).

Data & Segmentation Checks
Ensure correct use of audience segmentation and filters.

Validate test sends using test data extensions or live preview.

Process & Documentation
Maintain checklists, QC logs, and documentation for all reviewed campaigns.

Support the development of QA best practices, SOPs, and templates for campaign QC.

Collaborate with internal teams to triage and resolve issues quickly before deployment.

Identify root causes of QA failures and propose process improvements.

Required Skills & Qualifications:
Bachelor’s degree in Marketing, Communications, Computer Science, or related field.

2–4 years of experience in email marketing or digital QA, ideally in healthcare, consumer, or tech sectors.

Strong knowledge of Salesforce Marketing Cloud components: Email Studio, Content Builder, Journey Builder, Data Extensions.
Hands-on experience with email rendering tools (Litmus, Email on Acid).
Understanding of email compliance standards and privacy laws.

High attention to detail and a proactive approach to problem-solving.

Preferred Qualifications:
Experience in regulated industries (e.g., pharma, finance).

Knowledge of multi-language or multi-region campaign QC.

SFMC certifications (e.g., Email Specialist) are a plus.

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com