Marketing Analyst | Immediate Joiner |

Experience: 47 years

Must-Have Skills Set: Google TAG Manager, GA4, pixels, JavaScript & Excellent communication skills.

About the Role

• Own the implementation and reliability of tracking across multiple integration types.
• Translate high-level integration plans into clean, validated setups.
• Act as the primary technical contact for onboarding, testing, and issue resolution.
• Build proactive checks to detect event gaps or ingestion failures early.

Responsibilities

• Implement and validate tracking across postbacks, Shopify, affiliate platforms, GTM/JS pixels, and file-based integrations.
• Troubleshoot issues across tags, events, postbacks, and data files with a structured approach.
• Guide clients through onboarding, testing, and fixing integration challenges.
• Build early-warning checks for event gaps and ingestion issues.
• Work closely with internal teams responsible for campaign auditing, client onboarding and data ingestion.
• Troubleshooting and stability
• Diagnose issues across client sites, tracking tags, postback URLs, file formats, and event mapping.
• Reproduce issues, validate fixes, and ensure successful end-to-end data flow.
• Build early detection checks for ingestion failures and misfiring events.
• Client communication
• Integrations
• Lead all technical communication related to integrations and testing.
• Explain issues and solutions clearly to both technical and non-technical users.
• Escalate only structural or platform-level risks when required.

Qualifications & Required Skills

• Strong experience with web and front-end technologies, JavaScript pixels, postbacks, Shopify events, GTM, and affiliate tracking platforms.
• Ability to debug scripts, URL parameters, and network calls.
• 47 years in TechOps, AdOps engineering, performance tracking.
• Excellent communication skills and comfortable handling client-facing technical conversations.