Marketing Agency Leader - B2B (P&L Ownership)

The role is a leadership role in which the candidate is responsible for building, scaling, and delivering on the vision of a high-growth digital marketing business within Zensciences. The role demands a founders mindset, strong business acumen, and the ability to lead cross-functional teams to achieve growth and profitability.

Key Responsibilities:

1. Business Ownership & Revenue Growth

Full P&L ownership of Zensciences Digital

Deliver revenue with profitability benchmarks

Develop pricing models and monetization strategies across service lines

2. Strategy & Innovation

Define and execute the 23 year strategic roadmap

Innovate service offerings: productized solutions, tech-enabled services, AI interventions

Benchmark against global agency standards to maintain competitive edge

3. Client Growth & Success

Anchor CXO relationships with marquee clients

Drive upsells and cross-sell opportunities across accounts

Ensure high CSAT, retention, and advocacy metrics

4. Team Leadership & Capability Building

Lead a growing team of 3060 across content, media, SEO, CRM, analytics

Define org design, hire key talent, and run a strong performance management cadence

Foster a culture of creativity, accountability, and experimentation

5. Operational Excellence

Establish delivery SLAs, governance routines (MBRs/QBRs), and quality benchmarks

Partner with operations and HR to scale infrastructure, processes, and training

6. Thought Leadership & Market Positioning

Represent Zen Digital externally through events, publications, and speaking engagements

Drive internal evangelism for digital transformation across Zensciences verticals

Ideal Candidate Profile

1520 years of experience in digital marketing or B2B consulting

Proven P&L or business unit leadership experience having managed a business of minimum INR100 Cr and a team of 100 digital experts

Deep understanding of SEO, performance, ABM, and content-led funnels

Track record of team building, scaling operations, and client growth

Strong executive presence and CXO relationships