Manager - Sales, Appnext

Designation: Manager

Office Location: Gurgaon

Position Description: We're looking for a B2B marketing manager to join Appnext’s Marketing team and lead our Newton marketing initiatives. If you are passionate about marketing, excel in creative thinking, and execute marketing programs flawlessly while supporting sales and product teams, your place is with us!

Primary Responsibilities:

• Plan and execute comprehensive marketing strategies that align with the company's goals and objectives in various regions.
• Develop and implement short and long-term marketing strategies to increase brand awareness, lead generation, and pipeline creation.
• Develop compelling collateral and sales tools for our offering
• Plan and deliver highly effective marketing programs to support business needs, such as digital marketing and lead-gen campaigns, social media campaigns, events, and trade shows
• Measure and analyze the effectiveness of the marketing activities
• Monitor market trends, customer needs, and competitor activities to drive marketing initiatives.
• Work closely with the R&D and product teams and gain a deep understanding of the products.
• Collaborate with Corporate marketing teams and other business units.

Required Skills:

• At least 2-5 years of experience in a marketing role in the AdTech/MarTech/SAAS industry
• Strategic thinker with the ability to build and execute an entire marketing plan
• Fluent in English with excellent written and verbal communication skills
• Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects with tight deadlines
• Creative thinker with a keen eye for details
• Action-oriented, with a proactive approach and strong project management skills
• Up-to-date with the latest trends and best practices in digital marketing and measurement
• BA/BS degree

About Affle :

Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. Affle powers unique and integrated consumer journeys for marketers to drive high ROI, measurable outcome-led advertising across global connected devices. Some of Affle's leading platforms include - Appnext, Jampp, MAAS, mDMP, mediasmart, mTraction Enterprise, RevX and Vizury.

Affle (India) Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore based promoter for Affle (India) Limited, and its investors include Microsoft, Bennett Coleman & Company (BCCL) amongst others.

For more information visit www.affle.com

About Appnext:

Appnext is the only platform to provide end-to-end discovery solutions from the initial device setup and personalization throughout daily mobile touchpoints, for a seamless user engagement experience from initial device setup to continuous engagement at any given moment.

Appnext discovery platform powers 6.5 billion daily app recommendations globally. An average user interacts with Appnext device-level app recommendations +20 times a day throughout his daily mobile journey.

For more information visit www.appnext.com