Manager
Genpact
5 - 10 years
Bengaluru
Posted: 29/11/2024
Job Description
Responsibilities
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Development Leadership: Lead and manage end-to-end AEP CDP solution development, including data ingestion, identity management, and profile unification.
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Solution Design and Configuration: Architect and configure AEP solutions tailored to business requirements, emphasizing data governance and real-time customer profiles.
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Cross-Functional Collaboration: Translate business needs into AEP solutions by working closely with product owners, business analysts, and marketing teams.
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Data Integration: Implement strategies to integrate first, second, and third-party data sources into AEP, maintaining high data quality.
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Identity Management: Oversee identity resolution and customer profile enrichment for actionable insights.
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Data Privacy Compliance: Ensure data governance and privacy compliance (GDPR, CCPA) within AEP.
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AEP API Integration: Build and maintain integrations with other marketing tech stack components using AEPs APIs.
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Team Mentorship: Guide and mentor developers, ensuring adherence to best practices.
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Platform Optimization: Continuously monitor and enhance AEP performance.
About Company
Genpact is a global professional services firm delivering digital transformation by putting digital and data to work to create competitive advantage.
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