Manager - Brand Operations Lead

Novartis

5 - 10 years

Hyderabad

Posted: 08/07/2025

Job Description

Summary

The Brand Field CRM Ops Lead is responsible for driving CRM and Alignment product enablement, enhancement, and operational execution
for a specific brand or therapeutic area. This role plays a pivotal part in ensuring that the brand team’s evolving Field CRM needs are met,
enabling them to deliver a seamless, world-class user experience. Additionally, the Brand Ops Lead will co-manage CRM/JAMS operations in
close collaboration with the Support Team for the brand, ensuring alignment across initiatives and operational excellence

About the Role

Key Responsibilities:

Manage CRM and Alignment operations for the assigned brand
Act as Project Manager for CRM/ZAIDYN product development, enhancements, and data integration for the brand
Taking interviews with the business leads for requirement gathering and do UI/UX wireframe review with developers
Lead testing efforts for CRM enhancements/releases impacting the brand
Maintain a release roadmap and asset tracker for the brand, including CLM content
Coordinate with brand teams/SPOCs to gather input for CRM enhancements and data enablement needs
Liaise with upstream and downstream teams to align on data/integration requirements
Collaborate with CRM Product, Alignment, Testing Leads, and Support Team for knowledge transfer and operational support
Ensure necessary DQs are created for CRM/JAMS operations and enhancements specific to the brand
Handle ad-hoc brand-related CRM requests in coordination with the Support Team

Essential Requirements:

• Overall, 7-8 + years of experience working on Field CRM (i.e. SFDC, Veeva platforms)

• B Tech / B Sc. or any other equivalent graduation. • Preferably Salesforce Admin certified

• Good understanding and experience in Pharma Field Operations and their impact on field effectiveness

• Analytically adept in enabling data-based decision making to brands • Strong communication and interpersonal skills

• High attention to detail with a strong focus on quality

Desired Requirement:

• Prior experience in US Field Operations teams in pharma industry

• Good understanding of broader content management systems

• Demonstrated ability to work independently and manage tasks without supervision

• UI/UX skills preferred

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

About Company

Novartis is a leading global healthcare company headquartered in Basel, Switzerland. It specializes in the research, development, manufacturing, and marketing of innovative pharmaceuticals. Formed in 1996 through the merger of Ciba-Geigy and Sandoz, Novartis focuses on areas such as oncology, neuroscience, immunology, cardiovascular diseases, and gene therapies.With a strong commitment to scientific innovation, Novartis invests heavily in R&D and collaborates with biotech companies and academic institutions worldwide. The company operates in over 140 countries and serves millions of patients globally. Novartis is also known for its efforts in access to medicine, using programs like Novartis Access and Novartis Foundation to support underserved populations.