MANAGER - BRAND EXPERIENCE (CP ENGAGGEMENT)

Designation Manager CP Sourcing & CP Engagement (Pune)

* Location: West Pune (Baner-Sus) and East Pune (Kharadi)

* Reports to: DGM Sales / GM Brand Experience

* Experience: 3-5 years

* Team Size: Individual Contributor

Why this role. Why Now?

As we scale our project portfolio in Pune, expanding and nurturing our channel partner (CP) network is a key driver of sales growth. This role is designed to strengthen our CP ecosystem by building strong relationships, onboarding new partners, and ensuring they are well-trained, active, and motivated. With increasing reliance on partner-led business, now is the time to build a structured, scalable, and performance-oriented CP engagement engine.

What Success Looks like in 1 Year

* 200+ high-potential CPs onboarded and activated across key micro-markets

* 90%+ billing accuracy and on-time disbursements

* CP training calendar executed with measurable outcomes and attendance

* Monthly performance tracking implemented and shared with internal stakeholders

* Trusted relationships built with top-performing CPs and new market entrants

* Clear and structured communication channels between CPs and internal sales team

Responsibilities

* Identify and onboard new CPs aligned to project geography and segment

* Conduct regular CP meetings, activation drives, and onboarding sessions

* Train CPs on project USPs, pricing, offers, systems, and site experience

* Manage CP billing, documentation, and payment follow-ups in collaboration with finance

* Track CP performance, conversion ratios, and engagement frequency

* Plan and execute CP engagement initiatives: R&R programs, workshops, site events

* Ensure compliance, documentation, and policy adherence across all CP interactions

* Provide market feedback, competitor insights, and partner sentiments to Sales Leadership

* Act as a trusted relationship manager for CPs while ensuring internal alignment

Must Have Experience (Non-Negotiable)

* 3-5 years in real estate CP management, B2B channel development, or agency engagement

* Proven success in onboarding, activating, and managing CP networks in Pune

* Strong understanding of real estate billing processes, documentation, and CP incentive models

* Excellent interpersonal and negotiation skills

* Comfortable with frequent travel within Pune and on-ground partner meetings

* Fluent in English, Hindi, and Marathi

Nice to Haves (Can be learned on-the-job)

* CRM or ERP usage for tracking CP performance and billing

* Data analytics and reporting for CP performance dashboards

* Event management for small-to-mid-scale CP meetups or launches

* Experience in CP audits or compliance documentation

The Way We Work (Culture fit)

* Ownership-Driven: You take full charge of your partner ecosystem

* Grounded & Relational: You know how to build trust across all tiers of partners

* Process-Oriented: You value systems, structured training, and compliance

* High Energy: You thrive in dynamic, high-activity sales environments

* Team-Aligned: You work well with Sales, Finance, and Marketing to deliver outcomes

Location & Work Requirements

* On-ground role, 6 days a week, with travel across Pune’s key micro-markets

* Base office at Baner-Sus or Kharadi, with visits to project sites as required

* Field-heavy profile—requires daily CP visits, training, and field activations

Interview Signals We Look For:

* Clear articulation of past CP acquisition and engagement strategies

* Understanding of CP billing cycles, incentive structures, and documentation norms

* Examples of resolving CP conflicts or managing underperforming partners

* Ability to influence and train in a group setting

* Strong local network and familiarity with Pune real estate ecosystem