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Link Building Specialist

NMG Technologies

2 - 5 years

Gurugram

Posted: 29/01/2026

Job Description

Role Overview:


NMG Digital is looking for an Link Building Team Lead who will be involved in generating and managing SEO projects and growing organic visits for our clients websites and ensure that all the set Organic Traffic goals are achieved. Our clients are based in US and UK and are large enterprises and mid market companies. The candidates responsibilities include managing a team of Link builders. We want a candidate who can make the brand more visible and generate more leads for the business and has exposure of working with international clients and managing teams.


Job Roles & Responsibilities


You'll be responsible for project planning and client management.

Team Management.

You'll be a master researcher, scouring the web to find high-authority websites relevant to our niche.

You'll craft compelling pitches and emails to website owners and bloggers, convincing them to link back to our content.

You'll collaborate with our content creators to ensure our content is link-worthy and optimized for attracting backlinks naturally.

The SEO landscape is constantly evolving, so you'll stay on top of the latest link-building strategies and best practices.

You'll track the performance of our link-building campaigns and report on their impact on our website's SEO metrics.

Knowledge of SEO tools like Buzzstream, Brightlocal, Ahref, or SEMrush

Knowledge of Google Search operators to find the link building data.

Knowledge of Competitor Backlink Segregation.


Required:


Strong understanding of SEO principles, particularly link building strategies.

Excellent research and analytical skills.

Top-notch communication and outreach abilities - written and verbal.

Creativity and resourcefulness to develop winning link-building tactics.

A passion for digital marketing and staying up to date with industry trends.


Bonus Points If you have:

Experience with SEO tools like Ahrefs, SEMrush, Buzzstream and Bright Local.

Experience with Local SEO Link Building (GMB, Citation, Etc.)

Content writing skills.


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