Lead Visual Designer

PhonePe

5 - 7 years

Bengaluru

Posted: 13/07/2025

Job Description

About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Why PhonePe:

At PhonePe our vision is to provide financial inclusion to a billion Indians. Today we have made significant progress on this vision by making digital payments far simpler and ubiquitous than it has ever been. However we wish to make it so easy, safe, and universally accepted that people never feel the need to carry cash or cards again. And not just in Urban India. At PhonePe, our aim to transform the entire Indian landscape so that every Indian, in every corner of the country, makes significant economic progress. Onwards and upwards! That is our goal.

Lead Visual Designer 

Job Title: Lead Visual Designer

Location: Bangalore

Type: Full-time

Experience: 5+ years

We’re looking for a talented Lead Visual Designer to join our dynamic team, with a strong portfolio that demonstrates excellence in visual storytelling from engaging in-app visuals to impactful growth campaigns. This role demands a sharp eye for detail, a deep understanding of UI principles, strategic thinking, and the ability to craft visually compelling designs that reflect and elevate our brand identity. As a lead visual designer, you will define and elevate the visual expression of our product combining craft, consistency, and brand thinking in a high-speed, high-impact environment.

Join us in shaping a seamless, scalable, and stunning visual identity for one of the most exciting e-commerce ecosystems.

Key Responsibilities

  • Lead and execute end-to-end visual design projects, with a deep understanding of layout, typography, iconography, illustration, motion, and prototyping. Ensure every design output aligns with the overarching brand guidelines, tone, and identity translating brand values into consistent visual language across all touchpoints.

  • Explore and integrate AI powered tools and workflows to accelerate design impact.

  • Collaborate with product designers, product managers, engineers, and brand teams to define and deliver visually stunning user experiences. Translate growth plan into pixel-perfect designs that align with both user needs and brand principles.

  • Maintain visual consistency across all touchpoints while pushing the design language forward with innovation and craft.

  • Act as the visual design gatekeeper across product journeys from exploration to final QA during development and production.

  • Mentor junior visual designers and foster a culture of design excellence and collaboration within the team.

  • Contribute to and evolve the visual design system and documentation.

Requirements

  • 5+ years of experience in graphic & visual design for consumer facing digital products, preferably at scale.

  • Expert proficiency in tools like Figma, Adobe Creative Suite and other industry standard design software. 

  • Strong portfolio showcasing end-to-end design, interaction detail, motion thinking, and branding alignment.

  • Exceptional visual design skills with deep understanding of layout, color, typography, and motion.

  • Strong grasp of iconography, illustration styles, and design systems in a fast-paced, iterative design environment.

  • Experience leading design projects independently while collaborating across cross functional teams. Excellent presentation, storytelling, and communication skills with a track record of advocating for design quality.

  • Bachelor's or Master's degree in Visual Communication, Fine Arts, or related design field is preferred.

  • Experience in e-commerce or high frequency transactional platforms. 

PhonePe. Karte Ja. Badhte Ja.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

Life at PhonePe

PhonePe in the news

About Company

PhonePe is one of India's leading digital payments platforms, offering services like money transfer, utility payments, recharges, and investments. It empowers users with a seamless and secure UPI-based transaction ecosystem.

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