Lead Salesforce Administrator [T500-24228]

About Delta Tech Hub:

Delta Air Lines (NYSE: DAL) is the U.S. global airline leader in safety, innovation, reliability and customer experience. Powered by our employees around the world, Delta has for a decade led the airline industry in operational excellence while maintaining our reputation for award-winning customer service. With our mission of connecting the people and cultures of the globe, Delta strives to foster understanding across a diverse world and serve as a force for social good. Delta has fast emerged as a customer-oriented, innovation-led, technology-driven business. The Delta Technology Hub will contribute directly to these objectives. It will sustain our long-term aspirations of delivering niche, IP-intensive, high-value, and innovative solutions. It supports various teams and functions across Delta and is an integral part of our transformation agenda, working seamlessly with a global team to create memorable experiences for customers.

Key Responsibilities:

Salesforce Platform Leadership:

• Serve as the senior subject matter expert for Salesforce architecture, platform capabilities, governance, and best practices.
• Lead the design, optimization, and standardization of Salesforce processes, ensuring scalability, compliance, and long-term sustainability.
• Provide mentorship, technical guidance, and governance oversight across teams involved in Salesforce development and administration.

Advanced Release Management & DevOps (Copado / CI/CD / GitLab):

• Own and mature the end-to-end release management process across all Salesforce environments.
• Architect and optimize Copado CI/CD pipelines, ensuring streamlined deployments, proper version control, and environment integrity.
• Oversee configuration, maintenance, and enhancement of Copado pipelines, user stories, and deployment jobs.
• Direct and execute complex metadata and code deployments across Dev, UAT, and Production environments.
• Implement automated testing, static code analysis, and compliance frameworks to enhance release quality.
• Establish and enforce GitLab branching standards aligned with enterprise DevOps practices.

Strategic Collaboration & Stakeholder Engagement:

• Act as the primary liaison between engineering, QA, business stakeholders, and leadership to drive alignment on release schedules, roadmap priorities, and platform enhancements.
• Translate high-level business requirements into robust, scalable technical solutions.
• Influence cross-functional teams and guide decision-making to ensure platform stability and strategic alignment.

Advanced Salesforce Administration & Solution Design:

• Oversee day-to-day platform operations, including user access management, profiles, permission sets, and licensing strategy.
• Architect and deploy advanced Salesforce solutions using Flows, dynamic layouts, record types, approval processes, dashboards, and reporting frameworks.
• Lead the design and optimization of data models, automation, integrations, and scalable process designs.
• Ensure seamless integration across Salesforce and external systems, APIs, middleware, and platform services.
• Validate, test, and approve complex system changes prior to deployment, ensuring platform reliability.

Agile Delivery & Continuous Improvement:

• Lead participation in Agile ceremonies including sprint planning, refinement, and retrospectives.
• Drive continuous improvement initiatives across platform automation, data quality, release processes, and system performance.
• Proactively identify opportunities to advance CRM functionality, user experience, and system efficiency.

Minimum Qualifications:

• Bachelors degree in business, Computer Information Systems, or related field
• 7+ years of hands-on Salesforce Administrator experience, with significant exposure to Sales and Service Cloud.
• Salesforce Certified Administrator required
• Salesforce development background (Apex, SOQL, LWC basics) is a strong plus.
• Extensive DevOps Devops(Copado/Gearset/CI/CD/Flosum) and release management experience, especially with GitLab and Copado.
• Mastery of Salesforce Flow and other declarative automation tools.
• Exceptional communication, leadership presence, and cross-functional collaboration skills.

Behavioral Competencies:

• Lead initiatives with high accountability, create a collaborative environment with a solution-based approach.
• Serve as a trusted advisor and mentor for the team offering technical advice.
• Ability to communicate with precision, engaging team and stakeholders to build trust and reliable working relationships across cross-functional teams and geographies enabling organizational alignment.
• Ability to set priorities with the team by understanding interdependence, inspiring team members with consistent focus, quality output, and timelines.
• Constantly keep oneself updated on current technology & trends to drive innovative decisions through piloting forward-thinking approaches to complex problems in ones own area of work.
• Inquisitive to understand customer priorities and business challenges while creating value for technical solutions.

Preferred Qualifications:

• Advanced Administrator or Admin Super Set certification strongly preferred
• Functional knowledge of the airline business or airline IT processes; B2B Partnerships
• Experience mentoring junior admins or leading small technical teams.