Lead Product Marketing (B2B SaaS)

About Trademo

At Trademo, we are transforming global trade and supply chains by leveraging cutting-edge AI and technology to provide businesses with unparalleled visibility, compliance, and risk management solutions. Our AI-driven platform simplifies the complexities of international trade, helping companies mitigate risks, enhance efficiency, and make data-driven decisions with confidence.

Our AI-Powered Solutions:

Trademo TradeScreen - AI-powered trade transaction digitization, financial crime screening and compliance platform.

Trademo Intel - AI-powered trade intelligence to uncover market trends and competitive insights.

Trademo Sanctions Screener - AI-driven compliance with 650+ global sanctions and PEP lists.

Trademo Global Trade Compliance - Real-time regulatory and tariff data for 140+ countries, with AI workflows for HS/ECN classification, controls determination, and licensing.

Trademo Map - AI-powered global supply chain mapping and screening, detecting risks like Forced Labor (UFLPA) and sanctions in deep-tier networks.

Founded by Shalabh Singhal, who is a third-time tech entrepreneur and an alumni of IIT BHU, CFA Institute USA, and Stanford GSB SEED. Our Trademo is backed by a remarkable team of leaders and entrepreneurs like Amit Singhal (Former Head of Search at Google), Sridhar Ramaswamy (CEO, Snowflake), Neeraj Arora (MD, General Catalyst & Former CBO, Whatsapp Group).

What you will be doing?

• Define and evolve product positioning, messaging, and value propositions
• Lead the development and execution of go to market strategies for product launches, including coordination of cross functional teams
• Collaborate closely with Product, Sales, and Growth teams to ensure that launches are not just operationally successful, but commercially impactful and clearly differentiated.
• Ensure that product messaging becomes a strategic advantage in driving win rates and accelerating deal momentum.
• Build, manage, and mentor a high performing product marketing team, providing clear direction, career development, and support.
• Drive product led storytelling across customer-facing and market-facing channels to reinforce credibility and authority.

Desired Profile

• 5-7 years of relevant experience in Product Marketing, Go-To-Market Strategy, or related roles within a B2B SaaS environment, preferably in a high-growth startup or scale-up setting.
• Bachelors degree in Engineering, Business, Marketing, or a related field.
• Strong exposure to SaaS business models with a clear understanding of how product positioning influences pipeline generation, deal progression, and customer adoption.
• Proven ability to work closely with Product, Sales, and Growth teams to translate technical capabilities into compelling market-facing narratives.
• Experience supporting enterprise or mid-market sales cycles through effective messaging, enablement, and value articulation.
• Strong understanding of customer journeys, buyer personas, and multi-stakeholder decision-making in B2B environments.