Lead Marketing
Aditya Birla Lifestyle Brands Limited
5 - 10 years
Bengaluru
Posted: 10/03/2026
Getting a referral is 5x more effective than applying directly
Job Description
About the Company
What Youll Do:
- Lead end-to-end brand strategy and development
- Conceptualize and execute large-scale 360 marketing campaigns
- Strengthen brand positioning and expand market presence
- Drive integrated campaigns across digital, retail, offline, performance & experiential marketing
- Collaborate with creative, media, retail & business teams to deliver measurable impact
- Track brand health, consumer insights & campaign ROI
About the Role
What Were Looking For:
- Proven experience in brand building and brand storytelling
- Strong track record of leading high-impact, multi-channel campaigns
- Experience in fashion, lifestyle or retail marketing preferred
- Strong understanding of digital ecosystems & performance marketing
- Strategic mindset with execution excellence
- Ability to lead agencies & cross-functional teams
Responsibilities
- Lead end-to-end brand strategy and development
- Conceptualize and execute large-scale 360 marketing campaigns
- Strengthen brand positioning and expand market presence
- Drive integrated campaigns across digital, retail, offline, performance & experiential marketing
- Collaborate with creative, media, retail & business teams to deliver measurable impact
- Track brand health, consumer insights & campaign ROI
Qualifications
- Proven experience in brand building and brand storytelling
- Strong track record of leading high-impact, multi-channel campaigns
- Experience in fashion, lifestyle or retail marketing preferred
- Strong understanding of digital ecosystems & performance marketing
- Strategic mindset with execution excellence
- Ability to lead agencies & cross-functional teams
Required Skills
- Proven experience in brand building and brand storytelling
- Strong track record of leading high-impact, multi-channel campaigns
- Experience in fashion, lifestyle or retail marketing preferred
- Strong understanding of digital ecosystems & performance marketing
- Strategic mindset with execution excellence
- Ability to lead agencies & cross-functional teams
Preferred Skills
- Experience in fashion, lifestyle or retail marketing preferred
Pay range and compensation package
[Pay range or salary or compensation]
Equal Opportunity Statement
[Include a statement on commitment to diversity and inclusivity.]
Services you might be interested in
Improve Your Resume Today
Boost your chances with professional resume services!
Get expert-reviewed, ATS-optimized resumes tailored for your experience level. Start your journey now.
