Lead Generation Executive – B2B Projects (Multiple Openings)

Job Title

Lead Generation Executive B2B Projects (Multiple Openings)

About the Company

We are a bespoke decorative lighting and luxury interiors company working on

architect- and designer-led projects across residential, hospitality, and commercial

segments. Our business is project-driven, high-value, and specification-led, not

retail or mass-market.

Lead Generation at our company is a serious pipeline-building function, not a call-

centre role.

Location

Noida (On-site preferred)

(Hybrid may be considered after initial ramp-up)

Workplace Type

On-site / Hybrid

Employment Type

Full-time

Openings

10 positions

Compensation (Pay Range field)

2,50,000 4,50,000 fixed per annum

performance-linked incentives (individual, pipeline-quality based)

(No revenue commission. No closing targets.)

Role Summary

As a Lead Generation Executive, you will be responsible for building a high-quality,

weighted sales pipeline by identifying real project requirements and routing them to

the appropriate sales verticals.

Your role is to open doors and qualify intent, not to close deals or inflate numbers.

Once a lead is handed over, Sales owns the opportunity fully including probability,

timelines, and closure.

Key Responsibilities

1. Outreach & Lead Identification

Conduct cold outbound calling and database-driven outreach

Reach out to architects, interior designers, developers, hospitality and

commercial projects

Work within assigned 12 business verticals (no random calling)

2. Requirement Qualification (Critical Ownership)

Have structured conversations to understand:

o project type

o current stage

o scope of requirement

Filter out vague or non-actionable enquiries

A lead is considered valid only when a written requirement document is

received, such as:

o email with scope

o drawing

o BOQ

o requirement note

(Verbal interest alone is NOT considered pipeline)

3. Pipeline Creation (Weighted, Not Inflated)

Enter leads into CRM with:

o accurate requirement notes

o correct vertical mapping

Do NOT assign deal probability or closure dates

Leads become part of the weighted pipeline only after Sales validates the

opportunity

4. Clean Handover to Sales

Hand over validated leads to the appropriate Sales / Vertical team

Ensure clarity of:

o requirement

o contact details

o documents received

Avoid duplicate or parallel outreach once Sales owns the lead

What Lead Generation Does NOT Do

Does NOT prepare or submit quotations

Does NOT negotiate pricing or discounts

Does NOT assign probability or timelines

Does NOT chase closures

Does NOT inflate pipeline numbers

Who Should Apply

25 years experience in B2B lead generation, inside sales, or business

development

Comfortable with cold calling and professional conversations

Ability to understand project-based requirements (not scripted telecalling)

Clear communication and documentation skills

Preferred Background

Interiors / lighting / building materials / real estate / B2B services

Roles involving lead qualification rather than pure telecalling

This Role Is Not For

Pure telecallers without qualification responsibility

Candidates expecting closing or commission-heavy sales roles

People uncomfortable with structured reporting and discipline

Field sales profiles looking for travel-heavy roles