Lead Copywriter

Were looking for a Lead Copywriter

Snabbit is Indias first Quick-Service App delivering home services in just 10 minutes through a hyperlocal network of trained and verified professionals. Backed by Elevation Capital, Nexus Venture Partners, and Lightspeed, Snabbit is redefining the home services space by combining speed, quality, and trust.

Founded by Aayush Agarwal, Snabbit is on a mission to make home services as seamless and instant as ordering groceries. Weve already completed thousands of jobs with exceptional customer satisfaction - and were just getting started.

Were looking for a Lead Copywriter who can balance instinct with strategy, shape our voice at scale, and raise the bar for creative clarity and impact across the brand.

The Opportunity

Were looking for a Lead Copywriter who can shape how Snabbit sounds, feels, and connects with users. This is a hands-on role for someone who can turn deep human insight into sharp, memorable ideas and then execute them beautifully across touchpoints. Youll work closely with Brand, Product, Growth, and Design to build a voice thats distinct, consistent, and impactful as Snabbit scales.

What Youll Do

• Turn insight into ideas: Translate user behaviour, cultural nuance, and business context into clear, compelling narratives and campaigns.
• Own copy end-to-end: Write and refine copy across brand, product, social, performance creatives, CRM, and large-scale campaigns.
• Build a strong brand voice: Help define and evolve Snabbits tone - ensuring consistency while knowing when to flex it.
• Partner cross-functionally: Collaborate closely with designers, marketers, product teams, and leadership to bring ideas to life.
• Be opinionated, with reason: Push for better work, stronger ideas, and clearer storytelling - while staying grounded in strategy, goals, and user needs.
• Raise the creative bar: Set quality benchmarks for copy and help others around you level up through feedback and collaboration.

What were looking for

• 5 - 7 years of copywriting experience, ideally across brand, digital, social, and campaign work.
• A proven ability to turn human insight into sharp, memorable ideas that resonate with real audiences.
• Comfort writing across formats - from punchy headlines and social posts to longer brand narratives and product messaging.
• An opinionated creative thinker who can defend ideas thoughtfully and adapt based on strategy, data, and context.
• Strong instincts for clarity, tone, and structure - with an eye for detail and a bias for simplicity.
• A builders mindset: proactive, hands-on, and excited to shape something from the ground up.

Why Snabbit?

• Front-row seat to disruption: Shape the voice of a brand building Indias next consumer internet category - right from its earliest chapters.
• Build, dont inherit: Define Snabbits tone, language, and storytelling from the ground up. You wont be optimising legacy copy - youll be creating the playbook.
• Real ownership, zero micromanagement: Youll own ideas end-to-end, from first insight to final execution - trusted to think, challenge, and ship strong work.
• Startup energy, human-first culture: Fast-moving, curious, and collaborative. Fewer layers, clearer decisions, and a deep respect for craft.
• Impact beyond the role: Your words wont just fill space - theyll shape how millions discover, trust, and experience home services.