Lead Business Analyst

About Aramya

Our vision is to build some of the world's most loved fashion and lifestyle brands and enable people to express themselves.

With a fast-moving team driven by creativity, technology, and customer obsession, we're building a movement that celebrates every woman's unique journey.

We're well funded, with $12M raised from marquee investors like Accel, Z47, and industry veterans.

Our first brand, Aramya, launched in 2024, achieved 40 Cr in revenue in its very first year, powered by a proprietary supply chain, in-house manufacturing, and data-led design. Today, we're operating at a 200 Cr ARR and scaling fast.

As we expand across India, launch new stores, and roll out fresh collections weekly, we're reimagining what modern ethnic wear can look and feel like inclusive, comfortable, stylish, and accessible.

Join us on this journey of building a house of lifestyle brands.

About the Role

We are looking for a driven and detail-oriented Lead Business Analyst with the ability to turn business requirements into clear data solutions, and has excellent communication. This role is ideal for someone who can evaluate key performance metrics, streamline analytical processes, and guide leadership with actionable recommendations.

Roles and Responsibilities :

• Drive data-led decision-making by analyzing sales, inventory, and customer behavior to improve product, pricing, and store strategies.
• Translate non-technical business needs into structured analytical queries in SQL/Python.
• Validate data results with stakeholders to ensure business rules/requirements are correctly implemented.
• Build and maintain dashboards and reports that track key retail KPIs, enabling real-time performance visibility.
• Collaborate cross-functionally with merchandising, marketing, and operations to translate insights into business impact.
• Present strategic recommendations to leadership, influencing growth initiatives and operational efficiency.

Key Qualifications & Skills:

• Bachelors degree in Engineering, Business, or a related field from a Tier-1 institution (e.g., IIT, IIM, ISB, BITS, NIT, or equivalent) with strong academic credentials.
• 4-7 years in business analytics, strategy, or data roles in a fast-paced D2C, e-commerce, or consumer tech environment.
• We focus on hiring top-tier talent from strong academic and professional backgrounds.
• Strong command of SQL, Excel, Python, and at least one BI tool (Power BI, Tableau, Looker, etc.).
• Ability to understand core business drivers and translate data into strategic decisions.
• Strong analytical storytelling and presentation skills to communicate insights effectively.
• Bachelor's in Engineering, Economics, Statistics, Business, or a related field. MBA is a plus but not mandatory.
• Self-starter with high ownership, detail orientation, and a bias for action